Alex Fishman

• Sales manager responsible for recruiting, training and leading a team of Financial Advisors/Certified Financial Planners (CFP) with over $1 billion in AUM. Focused on sales process, emotional intelligence and conversational effectiveness during goal based planning conversations with mass affluent and high net worth clients resulting 100%+ AUM growth quarter/quarter.
• Responsible for design and implementation of a fully scaled sales training and performance coaching program to unleash value of a nationwide branch network and National Advisor Center. Provide leadership consulting to field Vice Presidents and Market Managers on broad based and case specific scenarios regarding sales, service to sales roles and advisor recruitment.
• Created and deployed KPIs based on sales strategy within various parts of the sales organization to improve transparency, identify areas for improvement and provide consistency in performance management. Drive strategic decisions using data driven logic to deliver shareholder value and maximize P&L for divisions.
• Collaborate with multiple lines of business throughout the organization to ensure cohesive fit of the overall business strategy for Institutional, National Advisor Center and Field Advisor Centers. Act as change agent with a focus of harmonizing legacy business strategy to future state business strategy.

• Initial team member of Wealth Management line of business developed to diversify revenue streams, focus on national sales strategy, create fee-based products and partner referral programs, manage product life cycles, and strategize DOL initiatives.
• Managed, coached and developed associates of various levels to drive change management in a matrix organization, provide sales leadership for a direct report team of 5 Guidance Specialists, manage business development opportunities, and expedite the expansion of Scottrade Investment Management products and services.
• Coached Branch Managers, Investment Consultants and peers in ad hoc or scheduled coaching sessions focusing on investment advisory product sales, consultative sales processes, and soft skill development.
• Sales leader personally responsible for $100M+ in investment advisory sales.

• Managed, coached and led up to 10 direct reports as the Manager of the South Division focused on business development, risk management, financial sales and performance management.
• Designed & distributed key sales performance metrics for South Brokerage Division to align branch results with organizational goals; including Branch Manager & Investment Consultant sales performance.

Washington University St. Louis, MO

John M. Olin School of Business

Master of Business Administration, May 2016

The University of Arizona Tucson, Arizona

Bachelor of Science in Business Administration, May 2008