This job has expired, please see additional jobs below
Director, Marketing
Home Depot
Atlanta, GA, United States
Job Details - this job has expired, please see similar jobs below
Position Description:
POSITION PURPOSE
The primary focus of this role is to work closely with key leaders on Marketing initiatives that will maximize the Services business. The successful candidate will have the ability to develop strategies to test marketing initiatives, implement, evaluate/analyze results, and make recommendations that will optimize the organization’s ability to go to market across multiple marketing and media channels.
MAJOR TASKS, RESPONSIBILITES AND KEY ACCOUNTABILITIES
• Develops strategies, utilizing all available media channels, to deliver marketing programs aligning business needs with consumer wants. Implements measurable programs that use customer data to make decisions that drives marketing strategy.
• Partners with Consumer Insights group to design & commission research and benchmarked data as a basis to develop strategic direction. Manages a team through the research, evaluation and analysis of current and future trend phases in the market and amongst industry competitors.
• Leads a team in communicating to internal customers and outside vendors. Has accountability for the direct supervision of work activities of others, in addition to managing efforts such as selection, training & development and all aspects of performance management.
• Has responsibility for managing a marketing budget, which includes managing projects and the allotment of money to meet budgetary and segment goals. Manages outside vendors and agencies to ensure execution of programs and tactics so that they are on time and within budget.
• Leads efforts to seek new thinking that will create close integration of marketing, technological and data-driven decisions. Recommends ongoing enhancements and changes to programs: generates new tactics and applications to improve marketing efforts.
• Acts as the link for business leaders on all marketing efforts by working cross-functionally to implement initiatives, maintain alignment and drive efficiency. Identifies trends in the marketplace to drive appropriate marketing strategies that demonstrate positive financial gains. Develops return on investment analysis
NATURE AND SCOPE
Position reports to Sr. Director, Marketing or VP Marketing
Number of Direct Reports – 5-7
ENVIRONMENTAL JOB REQUIREMENTS
Environment:
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Travel:
Typically requires overnight travel 5% to 20% of the time.
Additional Environmental Job Requirements:
ESSENTIAL SKILLS:
MINIMUM QUALIFICATIONS
Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
Additional Minimum Qualifications:
Education Required:
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Years of Relevant Work Experience:8 years
Physical Requirements:
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Additional Qualifications:
Preferred Qualifications:
• Demonstrated record of accomplishment of strong people leadership and the ability to inspire and develop small to large teams
• Business acumen in operational businesses like services, stores, contact centers
Knowledge, Skills, Abilities and Competencies:
• Builds Effective Teams: Drives efforts to support others in building effective groups. Ensures that group members are aligned with group goals and leverages their skills. Takes time to celebrate group success.
• Develops Talent: Develops others as individuals and formal leaders; develops groups. Provides in-depth coaching, feedback, and guidance to close current state performance gaps for individuals and groups. Aligns associate and group goals to organization goals.
• Customer Focus: Actively anticipates customer needs and strategically builds strong customer relationships. Consistently delivers customer-centric solutions; leads and coaches group(s) in the value, issues, strategies, and approaches of client partnerships and customer focus. Represents area in discussions of organization-wide client service standards. Makes meeting client needs and goals a top priority for group(s).
• Communicates Effectively: Communicates difficult or complex ideas clearly and effectively with all audiences, including senior management. Uses appropriate technical jargon, context or detail whether in conversation or in writing. Is attentive, non-judgmental, and maintains a dialogue in difficult situations.
• Delivers Results: Has a track record of exceeding individual and group goals successfully despite obstacles and setbacks. Guides, encourages, and motivates others to drive towards individual and group desired results. Consistently measures against projected results to adjust pace for delivery that meets or exceeds time and resource expectations.
• Plans and Aligns: Shares critical objectives so that the function or organization can prioritize and plan. Supports strategic objectives with aggressive yet realistic time-frames. Takes steps to coordinate and align plans across multiple workgroups. Distributes organizational resources in a way that aligns with strategic plans and priorities.
• Decision Quality: Evaluates others’ recommendations to be certain all options and consequences have been fully considered, especially for high-impact, high-stakes decisions. Is seen as an essential decision maker with regard to the area. Fosters an environment for creative and collaborative problem solving and decision making, and associate empowerment to make decisions.
• Courage: Is willing to champion an idea or position despite dissent or political risk across levels and groups. Approaches tough assignments with confidence and as an independent thinker; makes own judgements before considering and reconciling own opinions with opinions of others. Is comfortable voicing agreement or disagreement, giving difficult feedback, and holding others accountable based on expectations, even to more senior people.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.