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Director of Marketing
Delhaize America
Salisbury, NC, United States
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Description
Food Lion and Delhaize America, a leader in the complex, competitive world of the supermarket industry, are searching for an innovative thinker for the Director of Marketing for the Salisbury, NC corporate office to join their leadership team and to push the envelope to connect with customers in new and unique ways.
In this role you will develop integrated customer-focused marketing programs that effectively support Food Lion’s short and long-term business and marketing objectives and priorities. You will deliver strategic leadership and oversight for Food Lion’s in-store and out-of-store marketing and brand management initiatives consistent with business objectives and metrics (sales, margin, image, market share, etc.). You will build effective partnerships between Food Lion Marketing and other departments and Shared Services required for facilitating an integrated, collaborative, cross-functional approach for developing and executing Food Lion’s brand strategy.
Requirements
Qualifications:
• Bachelor's Degree in marketing or equivalent combination of education and related work experience. Master's Degree preferred.
• 10 years’ experience and proven success developing and executing comprehensive, integrated consumer targeted marketing programs and campaigns in a retail environment.
• Strong financial planning and budgeting experience.
• Cross-functional leadership experience with a demonstrated ability to build cross-functional teams.
• Demonstrated management expertise.
Skills and Abilities:
• Proven ability to successfully lead, inspire and influence a team of associate with cross functional responsibilities.
• Ability to focus simultaneously on strategic and tactical issues.
• Ability to think critically, problem solve and manage conflict.
Food Lion, a Delhaize America Company, is part of Delhaize Group, an international food retailer with activities in 11 countries on three continents. Our operating companies have acquired leading positions in key markets through distinct go-to-market strategies. We offer locally-differentiated shopping experiences while delivering superior value and maintaining high social, environmental and ethical standards.
Delhaize America has earned a top score of 100 percent for the past 7 years on the Human Rights Campaign Foundation's Corporate Equality Index.
About the Area: Charlotte, North Carolina recently ranked #14 on Forbes' Best Places for Business and Careers and #16 for Cities Where Paycheck Will Go the Furthest. The mild and moderate climate allows for plenty of outdoor recreation and family fun. Enjoy 210 parks located on more than 17,600 acres – prime places for hiking, biking, boating, picnicking and many other activities. Catch a NASCAR race at Charlotte Motor Speedway. Cheer for the Carolina Panthers, Charlotte Hornets, Charlotte Knights and more. Charlotte hosts 65,000+ art and cultural performances and events annually. Catch shows and concerts in a range of venues, from intimate settings to 20,000-seat arenas. Feast on global cuisine and "farm-to-fork" fare from food trucks and hole-in-the-wall joints you will never forget to fine dining with panoramic views of the city.