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Programmatic Account Manager
21st Century Fox
New York, NY, United States
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OVERVIEW OF THE COMPANYFox News Channel
FOX News operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Radio, FOX News Headlines 24/7, FOXNews.com and the soon to launch OTT platform, FOX Nation. FOX News also produces FOX News Sunday on FOX Broadcasting Company and FOX News Edge. A top five-cable network, FNC has been the most watched news channel in the country for more than 16 years. According to a 2018 Research Intelligencer study by Brand Keys, FOX News ranks as the second most trusted television brand in the country while a Suffolk University/USA Today survey states that FOX News is the most trusted source for television news or commentary in the country. FNC is available in 90 million homes and dominates the cable news landscape while routinely notching the top ten programs in the genre.
JOB DESCRIPTION
The Programmatic Account Manager will join a small but growing team at Fox News responsible for all Programmatic campaigns, operations and client management. As the Programmatic Account Manager, you will be responsible for operationalizing new campaigns and PMPs, monitoring delivery and deal health, setting up reporting and ensuring campaigns meet client expectations. You will primarily support both Programmatic and Direct Sales Account Executives. You will also work closely with Yield, Ad Operations and Trafficking, Business Development and Digital Sales. This role is critical to the success and growth of the Programmatic Sales team.
A SNAPSHOT OF YOUR RESPONSIBILITIES
• Execute initial setup and ensure the successful delivery of all programmatic campaigns
• Monitor deal health of private marketplaces (auctions and preferred) and programmatic guaranteed deals
• Work with agency contacts to optimize, troubleshoot and increase spend
• Set up ongoing reporting for all new campaigns for the salesperson and client
• Work closely with Programmatic Account Executive to manage client relationships, and ensure clients’ needs and goals are met
• Assist in strategy, establishment of new private marketplace and other programmatic sales initiatives
• Establish benchmarks around campaign performance for use across all programmatic campaigns
WHAT YOU WILL NEED
• A Bachelor’s degree is preferred
• 3+ years trafficking and optimizing campaigns using GAM (f.k.a. Doubleclick)
• Familiarity with digital media and programmatic advertising
• An excellent multitasker with the ability to prioritize in a fast paced environment
• Experience with ad serving reporting and trafficking interfaces
• Proactive and solution oriented nature
• Excellent customer service skills with clients
• Self-starter attitude, entrepreneurial spirit and quick learner
• Highly skilled in Excel and PowerPoint
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.