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International Brand Marketing Manager
Starz Entertainment
Los Angeles, CA, United States
Job Details - this job has expired, please see similar jobs below
As STARZ continues to expand its direct-to-consumer subscription service internationally, with the goal to reach 15 new markets in the next three years, the Company is currently seeking a International Brand Marketing Managerto work closely with the STARZ International Marketing team to drive brand awareness and maximize partner launches.
Responsibilities:
• Oversee strategic creative development from a brand perspective across STARZPLAY international services to ensure brand consistency and elevated creative execution in support of International Marketing’s goals
• Review brand and Originals marketing materials developed internally as well as assets from partners (e.g. Amazon), working closely with International Marketing team and reviewing with Originals Marketing leads as necessary
• Collaborate with Research and International Marketing to gain insights on relevant consumer behavior and perception of STARZPLAY brand internationally and inform strategies
• Lead development of brand guidelines for international usage
• Lead brand campaigns in international territories, working closely with International Marketing team and other internal stakeholders and external agencies to implement
Required Skills:
• Bachelor’s Degree in Business, Communication, Marketing or similar discipline preferred
• Minimum 3-4 years of brand marketing or relevant television/entertainment industry experience
• International marketing experience preferred
• Experience working with internal creative teams and external creative agencies. Comfortable giving feedback on digital, AV and print creative
• Must be a team player, collaborative, proactive and flexible
• Strong attention to detail to ensure that all delivered assets conform to brand and company standards
• Exceptional written and verbal communication skills, including ability to work across departments
• Self-directed, efficient and able to handle multiple tasks and priorities in a professional and confident manner under tight deadlines
• Proficient in all Microsoft Office applications, including Word, Excel and PowerPoint
• Experience working in multiple languages is a major plus
• Oral/Written Proficiency in EFIGS (English, French, Italian, German, Spanish) is a major plus
STARZ (www.starz.com), a Lionsgate company (NYSE: LGF.A, LGF.B), is a leading global media and entertainment company that provides premium subscription video programming on domestic U.S. pay television networks and produces and distributes content for worldwide audiences, including its investment in the STARZ PLAY Arabia OTT service.
STARZ is the ultimate destination for obsessable TV, movies and more. Characters who pull you in and stories that stay with you. From bold Original Series to the best movies, whatever you love, STARZ ignites your passions.
STARZ offers a competitive compensation package and an attractive benefits program to all eligible employees including a variety of healthcare plans, dental and vision insurance, 401k, life/disability insurance. Eligible employees will enjoy paid time off in the form of vacation and company holidays.
STARZ is an Equal Opportunity Employer. This means that all applicants will receive consideration for employment regardless of gender, age, race, national origin, disability, color, religion, sexual orientation, gender identity and/or expression, veteran status, or any other characteristic protected by federal, state or local law. In addition, STARZ will provide reasonable accommodations for qualified individuals with disabilities.