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Program Director
Cumulus Media
Shreveport, LA, United States
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Cumulus Media | SHREVEPORTis searching for an experienced Program Director. The Program Director will be responsible for growing and operating strong brands and must have a strong background and passion for HOT AC music. Energy, enthusiasm and experience within the genre is a must. You will be responsible for all aspects of programming including; music scheduling, managing on-air staff, imaging, station strategy, developing and executing revenue generating sales & programming promotions, website & social media, digital content and have a strong understanding of the core audience of a HOT AC format. The position will also requires a daily air-shift, along with a weekend voice track shift and/or live appearances and live remotes!
Cumulus Media, Inc. in the Shreveport-Bossier City Metro offers legendary brands and highly rated stations to serve our advertisers and listening community. Our stations have won multiple “station of the year” awards with national recognition. A proven medium for advertisers and entertainment for listeners.
Our stations are in a unique position, as it completely mirrors the demographics and social economics of the marketplace. Cumulus has the #1 and #2 overall ranked stations in the market with KMJJ 99.7, and KVMA Magic 102.9 over the last 3 combined ratings periods. KMJJ has 42,000 more listeners in the Total Survey Area than the #2 station in the market.
Our heritage country station, 101.1 KRMD is the #1 country station and the #1 ranked non-urban station for adults 25-54 in the metro. KQHN Q97.3 is a pure play and music intensive HOT AC station. KRMD-AM is CBS Sports Radio, offering 2 signals on 100.7 and 1340AM. This #1 ranked sports station is the home of the NFL, March Madness, the Super Bowl, Airline High School Football, Louisiana Tech Sports, and Shreveport Mud Bugs Hockey flagship.
We’re looking for a track record of success. Top candidates will be versatile and possess exceptional PD, On-Air and web/social media skills. Digital and social strategies must be as engaging as on-air tactics and execution. The best candidates will be detail oriented with the ability to multi-task and react in a calm and decisive way when dealing with challenging situations. Excellent writing and production skills to image and brand your stations are essential. People skills and the ability to work closely with talent, department heads and a talented sales team are critical.
Key Responsibilities:
• Create, implement, and manage the sound, image, music, brand, and standards of KQHN Q97.3 through all distribution channels to reach and exceed goals for ratings, revenue, and profitability
• Work closely with the sales team to develop and enhance client relationships and revenue
• Work closely with marketing team to develop contests, promotions and big events to raise brand profile
• Successfully coach, direct, develop, appraise and motivate on-air talent to maximize their performance
• Deliver unique content that attracts the target demo, builds ratings and grows terrestrial and digital audience
• Ensure operation of station in accordance with FCC regulations and policies
• Operate (as needed) control board, remote broadcasting and other related production equipment as well as music scheduling software
Qualifications:
• Minimum 3 years’ of successful programming experience and winning track record backed by Nielsen Audio results preferred
• Strong social and digital experience
• Savvy computer skills and proficiency with ratings, research and music (Stratus) programs
• Ability to multi-task and the discipline to focus on what is the highest and best use of your time
• Excellent verbal and written communication skills with air staff, departments and clients
• Creative and strategic problem solver
• A strong understanding of PPM / Nielsen Ratings and ability to interpret various kinds of research
• Deep knowledge of music, pop culture and current events and how they relate to the station’s target demo
• Have and build great relationships in the music / entertainment community with a deep contact list
What we offer:
• Competitive pay
• Professional growth and career path
• Focused, responsible and collaborative work environment with the ability, to ask “what if” and try innovative solutions
• Medical, Dental & Vision Insurance coverage
• 401K with company match to plan for the long-term
• Paid Vacation & Holidays