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Staff Writer
Townsquare Media
New York, NY, United States
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Loudwire Staff Writer
Loudwire, the internet’s leading voice in rock music and lifestyle news, is looking for an all-star Staff Writer to join its NYC-based team. The ideal candidate is an expert in all things rock music—from Panic! At The Disco to Slipknot—and everything in between.
This person is nothing short of a Google Analytics master and is effortlessly able to find trends and patterns between content and positive website traffic growth. They’ve got a deep understanding of the likes, dislikes and values of multiple rock and metal fan communities, and can easily construct content that relates to them on social media in a tribal way.
Roles & Responsibilities:
• Finding and writing news stories for Loudwire.com—you’ll write up incoming press releases, sure, but you’re just as good at digging up news on the internet and creating potentially viral bits (For example, you would have been the first to discover this Seinfeld-themed metal band)
• Oversee social media freelancer editor(s) and guide them in the creation of top-performing viral social media native content
• Maintain Loudwire’s Facebook engagement rate
• Optimize and publish all Loudwire.com content for Facebook and Twitter
• Generate headlines that are optimized for both social media referrals and SEO, know what the key differences are between optimizing for both mediums and continually educate the team
• Develop creative ideas for editorial lists, interviews, op-eds, etc
• Ensure daily, weekly, quarterly traffic goals are met
The Ideal Candidate Is:
• A social media expert. You know every detail about the features and capabilities of Facebook, Instagram, Twitter, and Reddit
• Proficient in Adobe Creative Suite
• Obsessed with music and web culture a deep knowledge rock, heavy metal, classic rock, pop-punk, thrash, grunge, emo and everything in between. Knowing who the FANS of each genre are, and what they value/find interesting, is even more important
• Knowledgeable in AP style
• Knowledgeable in WordPress
• An expert in SEO for media/news websites