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Assistant Buyer
Horizon Media
Los Angeles, CA, United States
Job Details - this job has expired, please see similar jobs below
Job Description:
Assistant Buyer, Social Marketplace
Job Summary
This position will be responsible for assisting with monitoring, optimizing, and reporting on our paid social media campaigns. Working with Supervisors and client strategists, you will assist with campaign management on our active buys.
Main Duties and Responsibilities
• Assist in developing proposals for paid social media campaigns across active client roster
• Become proficient in all internal buying and reporting tools, including self-serve API interfaces and native tools
• Assist in Team Reporting and Data Collection deliverables beyond dedicated client roster
• Own client roster reporting on campaign performance and proactively communicate any issues to internal team, Supervisors and client, when necessary
• Own and maintain active communication with internal client roster teams; to manage administrative and internal set-up, including reporting requirements, and optimization requirements, for ensuring full impact and efficiency of each campaign, with Supervisor direction and oversight
• Assist in setting up Client Paid Social Campaigns and Posts, via Self-Serve API platforms and Native Buying tools with oversight and direction from Supervisor
• Assist in measurement planning and pixel generation, UTM parameters, and third party ad tracking needs with Supervisor direction
• Assist in pre, during and post campaign optimization strategy planning and discussions with supervisor
• Optimize / Review all live campaigns, across all live social platforms Min 2X daily
• Generate high level performance insights and recommendation relative to active client campaigns in tandem with Supervisor; and communicate internally with Supervisor and Client teams
• Assist in completing and monitoring regular team and client financial tracking
• Attend Agency learning sessions and vendor meetings
• Client roster to include a mix of active agency clients, including 4-10 'Low Volume' clients
• Conduct client, campaign and data research supporting team client roster
• Assist in team level administration and planning, including, but not limited to, managing internal room booking services, maintaining vendor meeting communication, updating internal weekly and monthly status documents and maintaining team deliverables calendars
• Participate in internal Education module “Media 101”
• 50% - Administrative Task
• 20% - Planning Task
• 30% - Client Management Task
Supervisory Responsibilities
This position may work closely with team interns in an education and onboarding capacity, though there are no direct supervision responsibilities.
Knowledge and Skills Required
The ideal candidate would have some past exposure to different API platforms, have an affinity for data, and the ability to think on his or her feet.
• Degree in statistics, analytics, social media marketing, digital marketing preferred
• Past exposure from an internship or work experience to online advertising environments involving paid social buys (Facebook, LinkedIn, Twitter, Snapchat, Pinterest)
• Entry level position requiring 6 months to 1 year of related work experience or a past internship in social media paid buying / paid social planning
• Strong analytical skills and comfortable with data
• Attention to detail and great time management skills
• Strong proficiency with Excel
Certificates, licenses and registrations
Facebook Blueprint and Twitter Flight School preferred, but not required.
Physical Activity and Work Environment
No requirements for physical activity and work environment.
The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.