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Account Executive
TEGNA
Sacramento, CA, United States
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Job Description
KXTV Media Group
in Sacramento, California,a TEGNA Media Company,is a local marketing company with a national footprint that is home to employees who are passionate about bringing innovative and effective multi-platform strategies to our clients.
We have a rare opportunity for a dynamic and highly motivated individual to join our team of marketing experts as an Account Executive. The ideal candidate will demonstrate their entrepreneurial approach to building and sustaining business relationships with new and current clients by providing marketing solutions through an integrated suite of media and effective strategy.
Responsibilities:
• Works on business development strategies that generate business and strengthen our client’s position in the marketplace.
• Consistently prospects for new revenue opportunities using client and category insights
• Creates custom solutions-driven campaigns that meet client needs across multiple media platforms including broadcast and digital (SEO, SEM, Social, Display, Email and OTT)
• Seeks opportunities to expand relationships with key clients by taking an active role in understanding their business needs and competitive landscape
• Builds positive, lasting client relationships based on effectively achieving clients’ objectives
• Establishes strong relationships with internal team members by providing account management team with clear and concise direction for successful execution of campaigns
• Successfully leverages team of pre- and post-sale professionals to drive sales volume and better serve more customers.
• Positively and professionally represents KXTV Media Group and TEGNA Media
• Achieves assigned revenue goals
Job Requirements
• College degree with minimum 2 years of media sales and/or B2B experience preferred
• Excellent presentation skills and ability to communicate with decision makers at all levels
• Ability to think “outside the box” and develop “big picture” solutions
• Expertise in digital and video marketing strategies
• Ability to work well with internal teams, including Account Management
• Must have excellent oral and written communication skills including the ability to compose and deliver frequent in-person sales presentations
• Proven relationship-building and influencing skills required
• Ability to efficiently organize workload and workflow is critical
• Strong desire to learn and become entrenched in the ever-evolving digital marketplace
• Self-starter with the ability to work in a fast-paced environment
• A valid driver’s license, proof of insurance, and dependable transportation required
To be considered a candidate for an opening at KXTV, you must complete the online application and attach your resume and cover letter. Paper resumes or any electronic information received that do not come through the online application process will not be considered part of the applicant pool.
About TEGNA
TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. With 47 television stations and two radio stations in 39 markets, TEGNA delivers relevant content and information to consumers across platforms. It is the largest owner of top 4 affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and approximately 35 million across its digital platforms. TEGNA has been consistently honored with the industry’s top awards, including Edward R. Murrow, George Polk, Alfred I. DuPont and Emmy Awards. TEGNA delivers results for advertisers through unparalleled and innovative solutions including OTT local advertising network Premion, centralized marketing resource Hatch, and G/O Digital, a one-stop shop for local businesses to connect with consumers through digital marketing. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions.
TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.
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