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Director, Music Strategy and Operations
WWE
New York, NY, United States
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Director, A&R and Creative
Music is essential to all aspects of WWE – then, now, forever. A staple of sports entertainment
storytelling, music plays a crucial and emotional role in WWE’s programming, character
development, live events, and fan culture.
Entrance music is foundational in WWE’s Superstar presentation. Original and produced
in-house, entrance theme songs are sonic brands for WWE Superstars that capture their
larger-than-life personas and amplify them at stadium levels.
The Music Operations Director will provide key business intelligence necessary to define and align both short and long-term organizational priorities with the goals of the music team. Also, the role will be responsible for day-to-day music operations.
Responsibilities:
• Develop and lead music operations processes, including working with key stakeholders to identify and execute on opportunities for ongoing incremental improvements
• Manage the ongoing enhancements of our content management systems with an emphasis on documentation, data integrity and automation
• Support the setup and training of new process, workflows, and information policies for licensing, and programming
● Lead music department roles, including processes and goals
• ○ act as general manager reporting SVP
• ○ Goals: increase efficiency, improve growth, incentivize team
● Execute music marketing campaigns, including licensing and performances
• ○ Process: pitch artists/songs for partnership programs and events
• ○ Goals: reduce costs, improve promotion, build relationships
● Oversee music catalog business, including label and publishing administration
• ○ Process: lead commercial release and monetization strategies
• ○ Goals: increase revenue, improve engagement, grow profile
● Manage music TV operations, including legal rights and cue sheets
• ○ Process: serve as liaison between music and content teams
• ○ Goals: increase communication, improve systems, align teams
● Generate music content ideas, including releases and programs
• ○ Process: brainstorm catalog projects and marketing initiatives
• ○ Goals: increase diversity, improve value, earn credibility
Required Qualifications:
• BA/BS degree or equivalent practical experience
• 10 years of relevant experience in music licensing, business development and rights management
• Proficient in Microsoft Office especially Excel, Word and Access
• Experience negotiating music agreements with music publishers and record labels
• Understanding of the music publishing business, copyrights, master recording, sync
• Execute music marketing campaigns, including licensing and performances
• Manage music catalog business, including label operations and publishing
• Manage music TV operations, including cue sheets and music rights
• Lead new business, including music content and composer development
Required Skills/Competencies:
• Passion and deep understanding of the technology and music spaces with at least 5 years of experience in a content management business
• Working relationships with Record Label, Music Publisher and key Technology partners. Preferred experience includes copyright, licensing, royalties and rights management
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