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National Sales Planner
Yelp
New York, NY, United States
Job Details - this job has expired, please see similar jobs below
Summary
Yelp is seeking a creative and proactive sales planner to work closely with our National and Mid-Market Sales teams. The Sales planner will develop sales material, documentation and research for our sales organization. The Sales planner should be intimately familiar with online media, specifically the search and local advertising sales and delivery life cycle. The National Sales planner will also be highly proficient with Salesforce, Excel, PPT, and comScore. The right candidate will also be highly organized and detailed-oriented, superb at time management, and have excellent written and verbal communication skills. Additionally, this position will report into the larger National marketing team spread across Phoenix and San Francisco, so the right candidate will need to be a self-starter and be excellent at self-accountability.
Responsibilities:
• Consult and partner with National reps on how to best tell the story “Why advertise or partner with Yelp?”
• Provide evidence of alignment between a prospect’s target customer and Yelp Users using internal data via Tableau and 3rd party data such as comScore, Nielsen, eMarketer, etc.
• Support pre-sales planning by pulling search inventory, creating sales collateral, modeling ROI, creating case studies and performing competitive analysis with extreme accuracy
• Collect and distribute competitive traffic, sales and industry data monthly
• Build processes to ensure all documents and presentations are on brand, accurate, and consistent
Skills and Experience:
• 3-5 years experience in a relevant position in Online Advertising/Marketing.
• Proactive, self-starter who learns quickly and thrives on getting things done.
• Demonstrated strong communication skills, particularly across departments and across multiple office locations
• A portfolio of your prior sales planning work (presentations, infographics, etc.)
• Knowledge of the interactive marketplace (local, search, directory a plus)
• Strong work ethic and ability to multi-task – must be able to juggle multiple projects and clients
• Excellent team player with strong attention to detail and good time management skills
• Strong experience with Excel, SFDC and PowerPoint (experience with comScore a plus)
• Excellent written and verbal communication skills