This job has expired, please see additional jobs below
Associate Media Director - Strategy, Digital and Integrated Media
ZenithOptimedia
New York, NY, United States
Job Details - this job has expired, please see similar jobs below
Company Description
Starcom is the Human Experience Company. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Coca-Cola, Fiat Chrysler Automobiles, Kellogg Company, Kraft Heinz, Samsung, Visa and more. Starcom is part of Publicis Media, one of four solution hubs within Publicis Groupe [Euronext Paris FR0000130577, CAC40], and has offices within Publicis One.
Job Description
The Associate Director oversees the team's strategy initiatives and will focus on servicing a high profile, global client in the technology/electronics retail space in the creation, execution and monitoring of intergrated media plans to secure the best investment options in a variety of channels (Digital, Print, National Television) to maximize clients’ reach to targeted consumers. The ideal candidate for this position will be an assertive leader and a thoughtful decision maker who loves data and has the proven ability to lead strategic planning and buying initiatives including deck writing, budget and channel allocation and audience development. Must haves include: a proven track record and comfortability in a client facing role, a minimum of 5 years of comprehensive media experience, with previous experience in digital media planning and a minimum of 2 years of experience managing a team. Other must-haves include the ability to work in a fast-paced environment and agility in an ever-changing media climate. This is an energetic, supportive and collaborative team that manages a very high-profile, global client and fosters an environment of respect, innovation and development.
RESPONSIBILITIES
• Lead strategic planning and deck writing initiatives
• Client presentations and relationship management
• Develop and implement processes to improve the work required for planning, buying, client billing, and reconciliation.
• Develop processes to ensure data integrity and implement across the agency
• Maintain a strong understanding of the systems used such as Mediaocean–Prisma digital buying tool, Ad Servers/Verification, DSPs, Social Platforms, DMPs, and internal proprietary tools
• Serve as escalation point for teams to help troubleshoot issues
• Provide ideas and solutions for pain points/problems in processes; then work alongside internal and external teams to develop best practices, enhancements, and tools to improve these
• Determine and activate how to deliver necessary data to teams for various reporting purposes
• Ensure proper digital contracts and terms are in place with vendors, evaluate IO notes requested by vendors.
• Share best practices and learn from other teams in Publicis to ensure consistency and best work product across The Groupe
• Build and maintain strong relationships across multiple internal teams and external teams
• Maintain relationships with vendors to ensure trust and confidence with our buying partners
• Manage vendor-side billing and maintain close oversight of open items clearing
• Directly manage a team of 1-2 supervisors and 1-2 associates and indirectly manage others
• Cultivate a team-focused mentality across the larger Investment Operations team and boost morale
Qualifications
• Minimum of 5 years of media industry experience with emphasis in integrated and/r digital media campaigns
• Minimum of 2 years experience leading and mentoring a team
• Bachelor's Degree in Advertisment, Marketing or related field
• Proven knowledge of digital planning and buying process with understanding of various vendors, different cost methods, various reporting, and delivery validation
• Strong quantitative skills, including analytical abilities and math proficiency
• Knowledge of agency billing process (client-side and/or vendor-side)
• Problem-solver, with ability to move quickly between tasks, and think clearly under pressure
• Self-starter with ability to work independently
• Technical proficiency in Microsoft Office Suite with heavy focus on Excel
Additional Information
All your information will be kept confidential according to EEO guidelines.