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Communications Planner
Mullen
New York, NY, United States
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We are seeking a Communications Planner to join our New York Mediahub team.
Join us at Mediahub, winner of Adweek's 2018 US Media Agency of the Year and MediaPost's 2016 & 2017 Creative Agency of the Year! We're an award-winning, full-service agency with endless opportunities.
Mediahub is a challenger brand designed for challenger brands. Like the clients we serve, we must disrupt
conventions to succeed. At Mediahub, that starts by hiring creative media thinkers who love discovering new ways to
help our clients' brands earn an unfair share of attention.
We need a Communications Planner to join our New York team. As the 2016 Creative Agency of the year,
Mediahub is growing fast. While the Communications Planner will focus on two global brands in entertainment
and financial services., they will also support projects and new business efforts for other brands.
This position will sit in New York but will work closely with our Communications and Media Planning teams located in Boston. At Mediahub, Communications Planning is a strategic role. In other words, the Communications Planner must thrive on exploring changing consumer behavior, cultural trends, and competitive insights to discover new innovative solutions. When we say they need to have an entrepreneurial spirit, we mean it. We expect the Communication's Planner to enjoy both working on their own and as part of a team, even when they have to create the team themselves.
Mediahhub provides both the tools and support of a global agency and the opportunities of a fast growing start up.
This is a great opportunity for an ambitious media strategist who is eager to stretch their skills and advance their
career.
RESPONSIBILITIES:
• Define the client's brand and business problem in the context of a media challenge we can solve
• Identify the right tools to investigate the challenge, from internal experience to syndicated tools, to proprietary
research and partner data.
• Design, field, and analyze proprietary research. At the most basic level this means the ability to write clear and
intriguing questions that will lead to fresh insights.
• Synthesize multiple forms of data into innovative and actionable communication strategies and go-to-market ideas.
• Communicate ideas in ways that guide and inspire
• Create consumers journeys and bring target audiences to life by analyzing multiple data sources, including primary,
syndicated, and third-party research
• Seamlessly work with teams across disciplines, building upon and uniting work under holistic comms plan
• Participate in new business development as opportunities arise
Requirements
• Strong analytical skills - both qualitative and quantitative.
• Familiarity with most major syndicated tools, both media planning and consumer insight, e.g., MRI, Mintel, Nielsen,
Kantar.
• Understanding of all media channels and disciplines with the ability to develop ideas and strategies across all
channels.
• Strong verbal and written communication skills.
• Proven ability to work in very fast-paced, deadline-driven team environment.
• Domestic and international travel as needed.
• 3-5 years of experience in related field (e.g. media planning, marketing, consumer research, strategy, etc.).
• Bachelor's degree.
You must be eligible to work in the United States to be considered for this role.
This contractor and subcontractor shall abide by the requirements of 41 CFR ?? 60-1.4(a), 60-300.5(a) and 60-741.5(a). These regulations prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibit discrimination against all individuals based on their race, color, religion, sex, or national origin. Moreover, these regulations require that covered prime contractors and subcontractors take affirmative action to employ and advance in employment individuals without regard to race, color, religion, sex, national origin, protected veteran status or disability.