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Associate Manager, Social Media
Condé Nast
New York, NY, United States
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Pitchfork is looking for a creative and innovative social media associate to join our audience development team. A perfect candidate will know key social media platforms inside and out and also be clued in to emerging networks. This person will work closely with Pitchfork’s editors and digital team on the optimization of content for Pitchfork’s social platforms. They will be responsible for writing and publishing social posts to Pitchfork’s various platforms. This person will work to increase audience engagement and traffic to Pitchfork. They will also be part of the larger Digital Strategy & Initiatives team at Condé Nast.
Primary Responsibilities:
• Manage and execute social posting on several platforms with a high level of attention to detail and full understanding of the Pitchfork voice
• Ensure all posts are optimized and tracked for performance
• Make data driven decisions and strategies based on insights from Pitchfork analyst
• Work with editorial staff to frame content packages for social media success
• Execute A/B testing around site headlines and language for social media posts
• Develop relationships with community managers at other Condé Nast brands; gather product updates and best practices to report back to Pitchfork
• Help support and build out Pitchfork’s social syndication network with partner publishers
Desired Skills and Qualifications:
• 1-3 years of experience in social/digital media, ideally having worked on both editorial and audience development
• Strong communication skills, both written and verbal
• Professional experience creating and optimizing content for platforms including Facebook, Twitter, Instagram, LinkedIn, Tumblr, and Snapchat
• Professional experience with publishing and analytics tools including SocialFlow, Parse.ly, CrowdTangle, Facebook Insights, MailChimp, True Anthem, SnappyTV, and Dash Hudson