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Digital Fulfillment Specialist
Lee Enterprises
Bloomington, IL, United States
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Description
Position at The Pantagraph
Are you passionate about digital marketing and analytics and looking for an opportunity to demonstrate and grow your skills? We have the entry level position for you! The Pantagraph is seeking a highly organized individual to join our digital marketing fulfillment team.
As the Digital Fulfillment Specialist, your primary responsibilities will include assisting in production of content for Pantagraph.com, Herald-Review.com and JG-TC.com websites as well as ensuring complete and accurate delivery of our digital marketing campaigns. This position will also assist in social media management as necessary and assess user behavior via Google Analytic and Chartbeat and will make recommendations based on their assessments.
Responsibilities
• Work with Marketing, Circulation, Advertising and News to maintain websites and apps, and produce web content to be featured on Pantagraph.com, Herald-Review.com and JG-TC.com
• Collaborate with internal teams to create and maintain landing pages, contests, forms and email newsletters within our content management system
• Utilize strong analytical ability to assist customers over the phone and email
• Recognize emerging trends and technologies
• Measure and report performance in Google Analytics and Chartbeat
Requirements
• BS degree in marketing, communications, graphic design or a related field
• Experience in optimizing landing pages, forms
• Working knowledge of HTML, CSS
• Strong analytical and troubleshooting skills, and data-driven thinking
• Comfortable with a “startup mentality” of reviewing, adapting and changing based on results
• Experience with Google Analytics a plus
• 1 year of experience in digital marketing or graphic design preferred (internships count)
• The ideal candidate has demonstrable experience with SEO/SEM, email, social media and/or display advertising campaigns
We offer a competitive salary and benefits package along with a rewarding work environment.
The Pantagraph reaches more than 107,000 daily readers and services more than 60 communities in Central Illinois. Check us out at www.pantagraph.com. The Pantagraph is a division of Lee Enterprises, a leading provider of local news and information, and a major platform for advertising, with daily newspapers, rapidly growing digital products and nearly 300 weekly and specialty publications serving 50 markets in 21 states.
EOE