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VP/Director, Programmatic & Smart Audio Sales
iHeartMedia
New York, NY, United States
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Job Summary:
Expanding Smart Audio sales team in NY
Responsibilities:
• Manages smart audio (broadcast radio) campaigns which typically cross-business segments, cross-technology solutions and highlight and enhance the customer's brands.
• Proposes and creates innovative advertising campaigns for new or current major customers to increase advertising sales revenue.
• Creates campaigns for large brands or large national or corporate accounts.
• Develops strong relationships with customer partners to maximize the mutual benefits and enhance brand awareness.
• Works with multiple sales teams to understand customer's priorities and ensures that campaigns are aligned with those priorities.
• Develops customized broad cast radio and programmatic campaigns.
Qualifications:
• Immediate Dynamic sales leader wanted. Two positions available: (1) NYC & (1) Chicago.
• Person who understands Audience-based sales strategies.
• Use digital 1P data to target audiences within Broadcast Radio.
• CRM & DMP integrations, existing + custom audience profiles.
• Experienced Digital sales person with knowledge of programmatic landscape.
• Agency/Client Direct/trading desk contacts & sales-training experience a plus
• Knowledge of competitive landscape of SSP & DSPs, header bidding and tactical execution of Deal IDs.
• Manage a book of existing programmatic partnerships, including Trading Desks, SSP, DSP & DMPs.
• 7+ years of digital sales experience
Education:
• College Degree required