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Manager, Media Intelligence
ZenithOptimedia
New York, NY, United States
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Company Description
Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is comprised of Starcom, Zenith, Digitas, Spark Foundry, Blue 449 and Performics, powered by digital-first, data-driven global practices that together deliver client value and business transformation. Publicis Media is committed to helping its clients navigate the modern media landscape and is present in more than 100 countries with over 23,500 employees worldwide.
Publicis Media Exchange (PMX) delivers sustainable, transparent, competitive advantage to Publicis Media clients and agencies. This is done through the consolidated strength of our agencies, deep understanding of our client drivers, leveraging scaled investment, marketplace innovation, strength in partnerships and intelligence. PM Precision is PMX’s data-informed, tech-enabled trading division that helps brands reach audiences on highly viewable, fraud free media. Precision spans product strategists, marketers, solutions consultants, activation specialists, ad-ops and data scientists. Precision encompasses agency-embedded teams that provide greater strategic alignment with clients and buying teams. Agency teams are supported by a centralized team for shared resources, best practices, tech audits and partnership management.
TRUST
Trust is the cornerstone upon which we build our relationships. We hold ourselves to the highest standards of how a partner should behave.
We treat our people and our clients with respect, transparency and honesty.
TALENT
This is first and foremost a people business. We are committed to ensuring Publicis Media a destination for the best talent in our industry. We value people as individuals, growing ourselves as we grow our client’s business.
TRANSFORMATION
True transformation comes when we stop managing change, and instead initiate change. We believe in our purpose to be the admired force for business transformation. We believe that focusing on performance and results has the power to transform client business.
Job Description
This position helps drive efficiency and effectiveness gains across Publicis agencies and their clients. We are seeking a driven individual, whose media expertise, communication, and problem-solving skills that can add value to our highly visible team. This position offers an unmatched opportunity to work closely with agency and activation leadership to inform decision-making, improve operations, and drive performance.
Key Responsibilities:
• Rate & Data Management
◦ Support in all areas of rate management and data governance, developing and implementing companywide best practices across all media channels.
• New Business
◦ Key contributor in New Business pricing submissions, working with PMX and agency leads to determine pricing strategies for competitive pitch submissions. Support in development of savings guarantees and measurement tactics.
• Partnerships
◦ Monitor media spend and rates profiles to inform senior management in their partnership and investment conversations.
• Reporting & Forecasting
◦ Work with PMX directors and agency buying/planning teams to collect, analyze, and present monthly spend and forecasts across PMX agencies.
Qualifications
• 4+ Years of media agency experience; buying or planning preferred.
• Fundamental understanding of MediaOcean (Prisma/OX).
• Proficiency in Excel and data management.
• Knowledge of 3rd party media market tools such as Kantar, SMI, SQAD a plus.
• Experience in New Business or Media Auditing a plus.
• Excellent problem-solving skills and strong interest in process improvement.
• An entrepreneurial spirit, must be a self-starter that can balance competing priorities.
Additional Information
All your information will be kept confidential according to EEO guidelines.