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Advertising Project Manager
Hearst Magazines
New York, NY, United States
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Hearst Digital Media is looking to hire a Project Manager to join the advertising project management team. In this position you will lead the execution of creative ad executions built in partnership between Hearst Magazines and our advertising clients. You will work collaboratively to scope and deliver projects with our advertisers, internal marketing, sales and operations partners. This includes detailing deliverables, estimating timelines and resource requirements. Your goal will be to efficiently manage the development process, successfully deliver advertising projects on time and exceed client performance expectations.
Responsibilities Include:
• Plan, coordinate, and implement sold-in custom advertiser-driven campaigns across all Hearst websites, including Cosmopolitan.com, HarpersBazaar.com, Esquire.com, Elle.com, and MarieClaire.com
• Execute custom programs ranging from, but not limited to, native offerings, sweepstakes/contests, social executions and custom videos
• Communicate and partner with internal teams (i.e. Sales, Marketing, Editorial, Design, Copy, Social, Legal) and third-party vendors to create custom content and ad products
• Lead client communication for all assigned programs
• Troubleshoot issues discovered during QA, revising as needed
• Implement click & impression trackers for custom elements
• Manage expectations internally and externally regarding schedules, resources and budgets
• Ensure that campaigns launch on time, deliver exactly what was sold, and exceed all given benchmarks by optimizing when necessary
• Summarize and share results post-campaign
Requirements:
• Minimum of 2-3 years’ experience managing advertising or marketing projects for digital execution
• Web tracking and reporting expertise using tools such as Omniture, Google Analytics and Facebook Manager
• Demonstrable expertise with QA tools and methodology
• Very strong organizational skills and eye for detail
• Ability to lead a cross-functional project team, juggle multiple projects at one time, and execute against firm deadlines
• Strong relationship building and communication skills
• Excellent writing skills
Additional experience desired:
• Project Management Professional (PMP) Certification
• Platforms: CMS, Omniture, DoubleClick for Publishers (DFP)
• Familiarity troubleshooting technical problems in HTML, JS, Flash, HTML5