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Associate Content Director
Atlantic Media
New York, NY, United States
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Associate Content Director, Atlantic Re:think
Atlantic Re:think is The Atlantic’s in-house branded content studio. The team creates ambitious, award-winning storytelling programs for the world’s leading brands. Visit rethink.theatlantic.com to learn more. This position reports to the Head of Editorial and is based in New York.
Responsibilities include:
• Writing, assigning, and editing branded content—articles, infographics, video and podcast scripts, etc.—on a daily basis
• Helping oversee and mentor three full-time writers and Atlantic Re:think’s network of freelance contributors
• Writing and approving story pitches for new business
• Participating in conversations with clients about complex, multi-platform branded content programs
• Collaborating with internal marketing and sales partners to brainstorm ideas and oversee content execution
The ideal candidate:
• Has experience as a writer, editor, and manager
• Is comfortable producing content for a range of platforms, including print, the web, mobile, and social
• Has a deep understanding of how to attract and engage a digital audience
• Has an intense interest in the emerging media landscape, from native advertising and branded content to data-driven journalism and social media
• Matches a creative, innovative, experimental sensibility with high editorial standards and attention to detail
• Has a journalistic sensibility that fits Atlantic values: intelligent, fair, accurate, fast, curious, provocative
• Can write and edit across a wide range of content areas, including technology, finance, health, social responsibility, luxury and culture
• Can spot talent, work within a team, and operate independently
Atlantic Media Values:
Across Atlantic Media, generally, the firm looks for two “pillar gifts” in its candidates. In all of us, these are more aspirational than actual, but they are central in our intentions.
• Force of Ideas: At the center of Atlantic Media work are the ideas within our writing. We believe that ideas – to the good and not – have consequence. Our highest work is bringing rigor, insight, intellectual honesty, to that ultimate purpose of separating the bad from the good, giving voice, argument, and flight to the latter.
• Spirit of Generosity: Atlantic Media seeks in its ranks a spirit of generosity – a natural disposition in each colleague toward service and selfless conduct. Atlantic Media writing should be cut from the same cloth – critical on the merits but informed by charity and forbearance in measuring motive and personal character.
Atlantic Media is an EOE of Minorities/Women/Vets/Disability.