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Promotions Manager
Bally Technologies
Baltimore, MD, United States
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Position Summary:
The Promotions Manager provides support to the Lottery in the management of their terminal based games portfolio. The position will work with the Lottery and in-state Marketing staff to develop an annual promotions plan, leveraging industry-wide lottery data to ensure effective and well-researched promotions. This position will ensure all scheduled promotions are developed, tested, evaluated and executed.
Job Functions:
• Monitor and analyze game sales and trends looking for areas of concern regarding game performance.
• Ability to present new promotional ideas and capabilities to the Lottery, leveraging lessons learned from domestic and international lottery jurisdictions.
• Works closely with the Lottery to determine the games targeted for support needs by analyzing the sales performance and trends of each game.
• In collaboration with the Lottery, develops promotion plans and identifies promotion goals
• In collaboration with the Business Intelligent Analyst, evaluates promotion performance to determine ROI and potential modifications for future initiatives.
• Maintaining a Maryland-specific promotion catalog that includes promotion details on ROI evaluations
• Creates procedures to track and implement each promotion to ensure timely implementation
• Reviews all promotional literature provided to the retailers and sales staff for accuracy.
• Work with other departments in support of site sales and support goals
• Travel to lottery locations and corporate locations on an as needed basis
• Other duties as assigned
Position Requirements/Qualifications:
• Bachelor’s degree in Marketing or three years equivalent experience within the field
Skills/Abilities:
• Strong customer service skills
• Ability to communicate with all levels of management
• Ability to quickly learn and understand new technologies
• Strong time management skills
• Ability to develop and maintain a positive working relationship
• Strong knowledge of Microsoft office products, including, but not limited to, ACCESS, Excel, PowerPoint
• Knowledge of analytical software is desired.
• Ability to lift 30 lbs
• Ability to work in a team-office environment
• Ability to operate office equipment, but not limited to, personal computer and telephone
• Ability to sit, stand, bend, stretch at a minimum of 50% of the time for any or all of the movements described
Position Requirements
SG is an Equal Opportunity Employer and does not discriminate against applicants due to race, ethnicity, gender, sexual orientation, veteran status, or on the basis of disability or any other federal, state or local protected class. If you’d like more information about your equal employment opportunity rights as an applicant under the law, please click here EEOC Poster.