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Digital Sales Director
Hearst Magazines
Santa Monica, CA, United States
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Digital Sales Director, Hearst Digital Media
The Digital Sales Director’s core responsibility is to focus on meeting and exceeding revenue and budget goals while focusing on driving profitable growth for the growing Hearst Portfolio (Young Women's, Fashion & Luxury, Lifestyle & Design and Men’s & Enthusiast). He/She will be responsible for all digital advertising revenue within the assigned list of accounts and must be a digital expert with a deep knowledge and understanding of the dynamics of the category of sites contained within the Hearst portfolio and the competitive set.
The Digital Sales Director will be up to date on the latest technology, trading platforms, marketing trends, and attribution models. Strong client and agency contacts are required.
Qualifications/Key Requirements:
• 7+ years online media ad sales or advertising agency experience.
• In-depth knowledge of the unique dynamics of the marketplace, relevant advertiser segments, industry challenges, etc.
• Proven ability to meet or exceed sales goals as determined by management.
• Must possess a large database of digital agency, strategy and client decision-makers, with emphasis on fashion and entertainment.
• Must be proficient in identifying and establishing prospect lists and creating revenue opportunities.
• Must be a problem solver and creative thinker able to develop solutions based on customer needs.
• Must have excellent communication skills in all environments: email, phone and face to face.
• Must be proficient in SalesForce.com