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Trainee - Int'l Digital Marketing
Sony Pictures
Culver City, CA, United States
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Trainee - Int'l Digital Marketing
Sony Pictures Entertainment (SPE) is a subsidiary of Sony Entertainment Inc., a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production, acquisition and distribution; television production, acquisition and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies. For additional information, go to http://www.sonypictures.com.
This is a great opportunity for candidates looking to gain more work experience and learn all aspects of International Digital Marketing. The candidate will gain a general understanding of how a digital marketing campaign is developed and implemented, beginning with initial creative concepts to media planning and engagement outreach through social media.
Additional opportunities include exposure to corporate environment through participation in meetings within the department as well as with external vendors. Trainee will also be exposed to global campaigns and have the opportunity to work on global projects.
RESPONSIBILITIES:
• Research and present new technologies, social networks, and other areas to consider exploring for upcoming campaigns
• Create research and script summaries prior to campaign brainstorm sessions with the team
• Inventory and analysis of all global websites, digital features, editorial and trailer launches
• Create International Digital Campaign Overview presentations for our titles and competitive analysis of other film studios titles
• Assist in reviewing and updating strategy and positioning documents
• Review all territories’ websites to ensure brand consistency
• Analyze international digital marketing trends and traffic to our sites
• Assist with maintaining portal, editorial, and cinephile website audits
• Social media transcripts and competitive review
• Online buzz monitoring
• Assist with Global trailer launches (including reporting, tracking and pulling of streams)
• Attend relevant online webinars and present the topline summary to the team
• Help with any projects, issues, and responsibilities not listed above particularly as the business needs change and adapt in this competitive industry
REQUIREMENTS:
• Bachelor's Degree required
• Communication, Marketing, or Research Analytics preferred
• Strong attention to detail; ability to quickly grasp new concepts
• Ability to complete projects timely and accurately
• Self-starter, ability to work in fast-paced environment
• Knowledge of the digital space
• Proven interest in the international field
• Intermediate computer skills, including Google Suite (Drive, Docs, Sheets, Slides), Excel, Word, PowerPoint and Microsoft Outlook for both Mac and PC
• Photoshop skilled preferred but not required
• Must be able to work 40 hours per week
SPE TRAINEE PROGRAM DETAILS:
The Sony Pictures Entertainment Professional Trainee program offers a unique opportunity to work alongside the teams that come together to create movies, TV shows, and other great experiences. These paid assignments provide meaningful and productive work that allow you to build your resume, experience and develop your skills further. You will be provided with challenging tasks, real-world experience, valuable networking opportunities, and many educational and social opportunities while on the lot.
The Summer/Fall Professional Trainee positions are from Wednesday, May 30th or Tuesday, June 5th through December 14thbut are flexible based on graduation dates. All candidates must be able to work 40 hours a week.
*Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics.
USA - Culver City - Studio Lot - Burns Bldg