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Marketing & Brand Specialist
Taylor Communications
North Mankato, MN, United States
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Description
Position at Taylor Technology Services, Inc (TTS)
This position leads the development and execution of advertising, marketing and communication strategies to achieve company growth and profit goals for our clients and, in turn, our company. Manages promotions of our products including web pages, online banners, social media and emails. Collects data related to client performance and marketplace trends and recommends strategies based on their research and analysis. Proactively develops and delivers related strategies to directly impact goals.
Applies individual strengths to create opportunity and security for yourself and your co-workers.
Shift Available
• Monday – Friday, 8 Hours Between 7:00am-6:00pm
Responsibilities Include:
• Create marketing roadmaps / editorial calendars, systematically using data and insights to inform promotional strategies and creative direction
• Provide creative leadership over design of digital, print and website marketing assets
• Project manage roadmaps, requests and projects from conception through execution
• Collaborate with clients to provide creative solutions to achieve sales and marketing goals
• Execute influencer outreach as it fits into client and brand growth strategies
• Own and administer email platform, social media, and additional marketing systems + tools
Minimum Qualifications:
• Requires a bachelor's degree, and 0-2 years of experience in the field or in a related area
• Has knowledge of commonly-used concepts, practices, and procedures within a particular field
Preferred Qualifications:
• Comfortable making small changes to design files and website HTML
• Independently takes and assigns ownership to tasks in a project to achieve aggressive timelines
• Able to efficiently self-prioritize based on client and company impact
About Our Company
As Taylor Digital, we lead the way through technology and innovation. Our systems give clients control over their products, processes, spending, communication methods, assets, analytics, and distribution. We believe in bold steps and innovative solutions to break through the molds that keep our customers ahead of the curve. Our decades of experience in the marketplace have led to proven results and trusted partnerships. We are Marketers and Technologists who know the importance of integration depth, implementation speed, and creative problem solving.
We offer an attractive compensation package, including a competitive base salary, and a competitive benefit package including health, dental & vision insurance, 401K plan, profit sharing, PTO (paid time off) and Holiday Pay.