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Coordinator, International Digital Marketing
Sony Music Entertainment
New York, NY, United States
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Overview
Sony Music Entertainment is a global recorded music company with a roster of current artists that includes a broad array of both local artists and international superstars, as well as a vast catalog that comprises some of the most important recordings in history. Sony Music Entertainment is a wholly owned subsidiary of Sony Corporation of America. Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, veteran or military status, genetic information or any other status protected by applicable federal, state, or local law.
Responsibilities
• Work with digital project managers to execute campaigns.
• Own and maintain editorial calendar for the global social media platforms. Work cross-functionally across the organization to continually update calendar.
• Update all social network profiles. Support global community development and engagement initiatives across all direct to fan channels.
• Utilize real time marketing techniques and take advantage of online opportunities after evaluating potential risks.
• Assist in the development of content.
• Gather and collate information to provide senior management with reports, inclusive of ongoing strategy and placements.
• Manage advertising Media holding budget and work through any issues with billing.
• Attend events and liaise with field staff to cover activities from a social media perspective.
• Assist the Sony Music international affiliates on social media related requests.
• Provide administrative support / coordinate schedules.
Qualifications
• Bachelor’s degree in Marketing, Advertising, Communications, Business, English or related field.
• Social Media Obsessed: Demonstrated knowledge of and professional experience with all social platforms.
• Excellent written and verbal communication skills.
• Extremely detail-oriented and organized.
• Creative, collaborative, and innovative thinking skills.
• Experience / Desire to work in a fast-paced environment.
• Creative, self-starter with exceptional follow-up skills.
• Adaptive to change and consistently meets deadlines.
• Comprehensive knowledge of overall digital trends and resources.
• Basic photo and video editing skills.