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Account Coordinator
TEGNA
New York, NY, United States
Job Details - this job has expired, please see similar jobs below
Job Description
The Opportunity
Premion, the new “Over-the-Top” advertising and media business, seeks an entry level Account Coordinator to support our station sales group with the execution of Premion OTT campaigns. Providing first class customer/client service. As an Account Coordinator, you play a critical role within a growing team as the clients’ trusted advisor and champion. You manage the day-to-day operations of your accounts with direction form Account Manager and partner to develop, execute and manage complex campaigns on our OTT platform. Your ability to quickly grasp process and think on your feet will help you to be a significant contributor of a world class sales support role in the hottest advertising sector.
Responsibilities
• Support Account Management team with support of Premion campaigns
• Participate in station calls or emails to communicate campaign performance
• Partner with Sales, Inventory/Planning and Campaign Managers on all aspects of campaign planning, launch execution, optimization and post-campaign recaps for station clients
• Establish regular contact with customers to ensure their needs are met, work with Campaign Manager in measuring progress and proactively address issues and develop solutions
• Liaise with internal groups as needed to troubleshoot and deliver solutions to clients
• Outline and advise on new and innovative opportunities through client calls or emails with sales and activation as needed
• Work closely with pre-sales and order entry team to ensure correct and timely on-boarding of new clients
• Manage client relationships and client satisfaction, including determining client goals, deliverables, approvals, and asset management to achieve best results and campaign success
• Communicate directly with agencies, clients, internal teams and outside vendors as necessary on custom program implementation and become an OTT expert on Premion’s internal deliverables
Job Requirements
Requirements:
• 2+ years of relevant professional experience, Advertising field preferred with a concentration in account management/client services
• Demonstrated success at working with cross-functional teams and building strong relationships internally and externally.
• Proven track record of client/customer success, stakeholder management and ability to drive incremental revenue
• Strong attention to detail, good follow-up and able to generate creative solutions to meet client needs
• Ability to multi-task across multiple projects and stakeholders.
• Experience with Ad Technology / Ad Platforms: ideally, DFP, FreeWheel & Salesforce.com
• Excellent organization and communication and skills
• Proficient in PowerPoint, Word, Excel
About PREMION:
Premion, a division of TEGNA, is a first-in-market advertising services platform that offers local and regional advertisers access to premium long-form episodic content through one streamlined solution. Premion is a new division of TEGNA Media. Premion aggregates advertising inventory from more than 80 OTT inventory sources providing a one-stop-shop for regional and local advertisers. Premion has rolled out nationwide with ability to deliver campaigns in single and multiple DMAs, leveraging TEGNA’s sales force of more than 700 across the country, connecting its more than 14,000 local and regional advertising clients.
About TEGNA:
TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. With 46 stations in 38 markets, TEGNA delivers relevant content and information to consumers across platforms. It is the largest owner of top 4 affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and 32 million across its digital platforms. TEGNA has been consistently honored with the industry’s top awards, including Edward R. Murrow, George Polk, Alfred I. DuPont and Emmy Awards. TEGNA delivers results for advertisers through unparalleled and innovative solutions including OTT local advertising network Premion, centralized marketing resource Hatch, and G/O Digital, a one-stop shop for local businesses to connect with consumers through digital marketing. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions.
TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.