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Promotions Producer
Meredith
Springfield, MA, United States
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Job Title
Promotions Producer WGGB-P00277
The Promotions Producer for Western Mass News works closely with the Promotions Director to carry out all elements of on air, social media and web promotion. The Promotions Producer creates and executes high quality image campaigns, proofs of performance, topicals, and special report promos. The Promotions Producer is also responsible for creating graphics and animation for promos, news segments, station franchises and special projects. The Promotions Producer will also be responsible for log fill.
In addition, the Promotions Producer:
• Designs and executes various print, outdoor and internet/social media campaigns
• Supports Promotions team by producing elements needed for topicals and TSR’s
• Works closely with Operations Department in designing and implementing graphics and animation
• Lends support at station-sponsored events
Essential Job Functions
• 40% Writes, shoots, edits, and produces station and news image campaigns, TSR promos, and proofs of performance
• 40% Produces animation/graphics for promos, news segments, station franchises, special projects, social media, outside media
• 10% Filling of broadcast logs
• 10% Attends station-sponsored promotional events as needed
Experience:one year in multimedia news production
Specific Knowledge, Skills and Abilities:
• Adobe CC (Premiere Pro, After Effects, Photoshop, Illustrator, Audition are a plus)
• Fluency in 3d applications (Cinema 4D is a plus)
• Instinct for eye catching, high impact design
• Knowledgeable of media trends
• Familiar with the fundamentals of news promotion and production
• Ability to handle all stages of production (planning, scripting, scheduling, shooting, editing, distribution)
• Good communication skills are essential
• Thrive in a deadline-based environment