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Intern, Automotive Partnerships - NYC
Sirius XM
New York, NY, United States
Job Details - this job has expired, please see similar jobs below
Type of Position
Temporary
Position Summary:
The Fall Marketing Intern, Automotive Partnerships works to promote SiriusXM to owners of previously owned vehicles with inactive satellite radios through new and existing partnerships. Responsible for assisting in implementing various marketing programs across Affinity Partnerships & the Pre-Owned and Service Lane Dealership Programs, he/she will report to the Senior Manager, Automotive Partnerships to support development of marketing programs for both B2B and B2C initiatives across aforementioned channels inclusive of print, digital and social.
Automotive Partnerships play a vital role in SiriusXM's subscriber growth and the position requires business insight and strategic development on every project to meet goals. The Fall Marketing Intern will also collaborate with key stakeholders on industry events.
Duties and Responsibilities:
• Partner with Affinity Partnership and Franchise & Independent Dealer channels to develop and implement marketing programs that drive participation and increase subscription growth by strengthening the on-boarding experience for customers with inactive radios or buying pre-owned vehicles equipped with satellite radio.
• Contribute to the project development and implementation for programs requiring digital marketing, print advertising, direct mail, collateral/POS, employee/dealer training, and event marketing, with contributions to strategy as well as tactical implementation.
• Monitor and report on performance and suggest improvements and alternative approaches based on quantitative results and qualitative feedback.
• Collaborate with other key functions in the company, including in-house creative team, Legal, Brand Marketing, Talent, CRM, Automotive Partnership teams and market research.
• Maintain creative source file archives for all programs.
• Provide Status reports and analytics on a timely basis.
• Ability to work independently in a fast paced and dynamic organization and lead projects with autonomy.
• Performs other duties as assigned.
Supervisory Responsibilities:
No Supervisory responsibilities.
Minimum Qualifications:
• Pursuing degree in marketing, advertising or media / communications
Please note regarding all SiriusXM internships:
• You must be 18 years of age or older.
• Student MUST be enrolled in a U.S. based college, university or trade school.
• All positions are paid. You may also still receive academic credit if you choose to apply for credit. -
Please do not call SiriusXM. Qualified applicants will be contacted.
Equal Opportunity/Affirmative Action Employer - Minorities/Females/Protected Veterans/Disabled