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Assistant Brand Strategist (Assistant Media Planner)
Horizon Media
Los Angeles, CA, United States
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Job Description:
Job Summary
The role of the Assistant Brand Strategist is to support the Brand Team, maintaining a variety of day-to-day projects.This includes gaining an understanding of the media industry and our agency’s client roster, while learning the over-arching plan development process and how the Brand Team interacts with clients, media partners, and activation teams. Under leadership of the Brand Strategist, Assistant Brand Strategist will begin to understand client’s business and how to think strategically. As an entry-level position, this position represents the start of a media career and is highly supported by the team.
Main Duties and Responsibilities
10% - Training & Development
10% - Client Relations
35% - Strategic Planning
45% - Stewardship
• Assist with day-to-day account maintenance tasks inclusive of billing, trafficking requests, talent logs and creative material distribution
• Support Brand Team members with overall plan development, implementation and maintenance
• Analyze competitive research to inform strategic planning and implementation
• Contribute creative media ideas in brainstorming sessions during development process
• Attend and participate in client and internal meetings, where applicable
• Distribute meeting recap notes to clients and internal team members, summarizing all deliverables and next steps
• Assist Brand Strategist in management of media budget, flowchart and client approvals
• Learn about the various departments at HMI and each work together
• Participate in HMI’s Media 101 Training program as well as other syndicated and proprietary training sessions
Supervisory Responsibilities
Not Applicable
Knowledge and Skills Required
• BA/BS degree required
• Previous related internships or experience in media planning/buying, advertising, or marketing preferred
• Previous experience working with Microsoft, Powerpoint, and especially Excel
• Heavy interest in the data/numbers and strategic thinking side of advertising
• Strong problem-solving mentality, work ethic, and verbal and written communication skills
• Enthusiastic, proactive, and adaptable with excellent organization skills and attention to detail
• Ability to manage multiple projects simultaneously in a fast-paced environment
• Demonstrated interest in the media industry with a desire to learn more
• Basic understanding of number relationships, media math, and terminology
Certificates, licenses and registrations
No requirements for certificates, licenses, and registrations.
Physical Activity and Work Environment
No requirements for physical activity and work environment.
The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.