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VP, Account Director
GREY
New York, NY, United States
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Description
Job Title:VP, Account Director DTC
Description:
Following is a broad overview of the key responsibilities of the VP Account Director at Grey -- they are representative and not exhaustive. Overall, the expectation is that the VP Account Director will use proven judgment and management skills to handle responsibilities and be expected to deliver/manage projects on schedule.
• Partnership with SVP on management of the account as well as, as needed, on client initiatives
• Day to day management business of the account (inclusive of the below).
• Supervise junior staff: training and development as well as oversight of projects
• Supervise creative development for the account- ongoing campaign as well as new campaign exploratories. Also other creative projects/initiative as presented
• Core participation in/management of strategic discussions/thinking/creative briefings
• Drive long term project planning in conjunction with SVP
• Management of Account Team division of responsibilities and time management
• Attendance at relevant Client meetings/presentations
• Manage and attend relevant internal meetings (e.g: creative reviews, account management status meetings)
• Live-action television shoots
• Digital
• Qualitative research and quantitative research
• Attendance at core team dinners, brainstormings, strategic discussions, etc. as appropriate
• All other traditional misc. account management responsibilities pertaining to administration of the account (i.e: budget oversight, timeline oversight, competitive reporting oversight…)
Qualifications
• BA/BS or equivalent
• 9+ years experience in advertising
• DTC (Direct to Consumer) Pharma experience highly desired
• Integrated experience - traditional, digital, activation
• Experience managing teams
• Experience running multichannel and/or multi-agency teams
• Experience presenting to the highest client level
• Strategic thinker
• Collaborator
• Creative Champion