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Senior Content Marketing Manager
Integral Ad Science
New York, NY, United States
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Are you fun, smart, and passionate? Enjoy working in a fast paced, dynamic environment?
Yes? We're looking for a Senior Manager, Content Marketing to join our team in New York.
As Senior Manager, Content Marketing at Integral Ad Science, you’ll be part of the growing marketing team, working with Integral’s cross-functional teams as well as clients and partners to create compelling content – and shaping our overall content marketing strategy.
Key Responsibilities
• Develop and execute content marketing plans, delivery strategies, and content (editorial) calendars.
• Work with cross-functional teams to develop ideas from scratch and write original content – blog posts, case studies, articles, white papers, infographics, and more – that can be utilized across multiple marketing channels.
• Drive execution and publishing of content.
• Ensure all content distribution activities are coordinated across all necessary social channels.
• Repurpose content into new forms including blog posts, bylines, research, etc.
• Write content that is aligned with our keyword and SEO strategies.
• Explore new formats and methods for content to stand out.
Requirements
• 4+ years experience in communications, writing or journalism, preferably in the ad tech or
• digital advertising industries
• Incredible editing and writing skills with great attention to detail.
• Experience interviewing subject matter experts and researching content development.
• Experience managing social media efforts is a plus.
• Proven ability to successfully manage projects to completion.
• Ability to effectively interact with senior management.
• A team player approach; willing to pitch in when needed.
• Understanding of the digital advertising ecosystem a major plus.
• Existing relationships with content editors in industry publications a plus.
About Integral Ad Science
Integral Ad Science (IAS) is a global technology and data company that builds verification, optimization, and analytics solutions to empower the advertising industry to effectively influence consumers everywhere, on every device. We solve the most pressing problems for brands, agencies, publishers, and technology companies by verifying that every impression has the opportunity to be effective, optimizing towards opportunities to consistently improve results, and analyzing digital’s impact on consumer actions. Built on data science and engineering, IAS is headquartered in New York with global operations in ten countries. Our growth and innovation have been recognized in Inc. 500, Crain’s Fast 50, Forbes America’s Most Promising Companies, and I-COM’s Smart Data Marketing Technology Company. IAS was also named to Crain’s Best Places to Work in NYC for the past four years, Great Companies to Work For in NYS, and AdAge's list of Best Places to Work in the US the past two years.
Equal Opportunity Employer:
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets
Attention agency/3rd party recruiters: IAS does not accept any unsolicited resumes or candidate profiles.