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Digital Marketing Specialist
Garmin
Olathe, KS, United States
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Description
As a leading worldwide provider of navigation devices and wearable technology, our focus is on developing, designing and supporting superior products. Our advanced technology promotes performance, safety and ease of use in every market we serve. That makes us an engineering and technology company with a keen focus on recruiting talent in those fields. But the same vertical integration business model that keeps all design and manufacturing processes in-house also gives us the incentive to hire top performers from different backgrounds, including operations, finance and accounting, information technology, sales, marketing and communications.
We're looking for a Digital Marketing Specialist at our world headquarters in Olathe, KS to lead a variety of initiatives that support the strategic vision of the Digital Marketing team.
In this role, your key essential functions will be:
• Champion online retail training programs
• Prepare launch readiness kits for consumer product launches
• Manage online product merchandising for garmin.com including management of product cross-promotion at announcement and upkeep after
• Concept and execute garmin.com promotions including:
• Partnering with sales team to solidify details of the product, pricing, and timing
• Setting up promotions in the eCommerce platform
• Partnering with the email marketing team to support the promotion, and
• Measuring the success of the promotion
• Manage online discounts with Garmin business partners, including setting up promotions, testing, troubleshooting, and communicating promotion completion
• Create, maintain, and distribute reporting on a weekly, monthly, and/or ad hoc basis for a variety of web initiatives including web sales, email performance, and promotion reporting for both garmin.com and partners
• Work closely with the Manager of Digital Marketing to implement key initiatives
• Maintain strong product knowledge across all products in consumer segments
• Work closely with the sales team and retail partners on web merchandising and marketing
Qualifications
Qualified candidates will possess the following education, experience and skills:
• Bachelor’s Degree in business, marketing, or related field from an accredited four year college or university
• Must possess a minimum of 1 year work experience in digital marketing, retail marketing, or marketing
• Demonstrated strong and effective verbal, written, and interpersonal communication skills
• Demonstrate mathematical aptitude and proficiency to monitor sales, measure success of promotions, calculate ROI, and manage budgets
• Demonstrated proficiency using PC and Macintosh platforms
• Demonstrated proficiency using Microsoft Office programs including PowerPoint and Excel
• Must be detail-oriented and have the ability to work proactively and independently with minimal supervision
• Ability to prioritize and multi-task in a flexible, fast paced and challenging environment while effectively meeting deadlines
• Must be team-oriented, possess a positive attitude and work well with others
• Must demonstrate a high level of professionalism
• Candidates with the following desirable qualifications are preferred:
• Experience in retail digital marketing or digital marketing
• Financial/budget aptitude
Our benefits are designed to lead an evolving marketplace, support innovation and encourage a healthy balance between work and life. They allow our associates to make their own decisions about their wellbeing and future and consistently rank Garmin as a top tier benefits provider when compared to other high-tech employers. We offer a choice of high value medical, dental and vision plans with low or no premiums, to fit your and your family’s preferences. In addition, Garmin’s financial benefits include a generous 401K retirement plan that provides 5% of pay base contribution plus a match of 75 cents for every dollar you contribute to a maximum of 10% of your compensation. The employee stock purchase plan allows for shares to be bought at a 15% discount. Garmin offers many other benefits and perks ranging from wellbeing initiatives, educational assistance and career development, community charity support, and employee discounts just to name a few.
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