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Content Marketing Coordinator
Mullen
New York, NY, United States
Job Details - this job has expired, please see similar jobs below
We are looking for a Content Marketing Coordinator to join our New York City SEM team.
The Content Marketing Coordinator is responsible for writing content in several client verticals and mediums.
The position works closely with Strategy, Search, Design, UX and other teams to develop multidisciplinary content plans with the goal of producing outstanding content that is highly sharable, drives traffic to owned media properties and ultimately increases revenue for clients.
The ideal candidate possesses a mix of creativity and strategic thinking alongside excellent writing and editing skills.
Key Job Functions:
• Write original and compelling content with the goal of improving brand awareness, website traffic, social sharing, leads and conversions.
• Develop strategic, original content ideas in various mediums, including infographics, videos, blog posts and more.
• Bring innovative, inspiring and award-winning thinking to MullenLowe clients to ensure we retain and grow the business.
• Report on content performance in a manner that is meaningful and actionable.
• Assist in blogger outreach initiatives.
• Conduct content audits and gap analyses to identify data-driven content creation opportunities.
• Proactively contribute to a positive team atmosphere and company culture.
requirements
• Experience writing and editing for various digital channels.
• Strong understanding of content marketing and content marketing landscape.
• Interest and experience in creating content in various formats, including blog posts, videos, infographics, and more.
• Ability to adapt quickly to brand voice and style.
• Experienced in storytelling in a variety of formats and an understanding of how to create content that draws an audience and starts a conversation.
• Knowledge and experience optimizing content for SEO and social media and publishing content on CMSs a plus.
• Agency experience a plus.
You must be eligible to work in the United States to be considered for this role.
We are an EOE and do not discriminate against applicants due to race, age, ethnicity, gender, religion, national origin, veteran status or on the basis of disability.