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Manager - Activation
Meredith
New York, NY, United States
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Job Title
Manager - Activation
The Manager is responsible for bringing marketing concepts to life—coordinating the flawless execution of sold integrated, multi-platform marketing programs for the Corporate Marketing Department.
Essential Job Functions
30%
Ensure programs consistently exceed client expectations and deliver on key performance indicators while staying within budget parameters
25%
Work directly with clients and internal departments to execute integrated marketing programs that leverage a wide variety of Meredith assets (Print, Digital, Native, Video, Social Media, Database, etc.)
15%
Manage the creative process to develop compelling and breakthrough communications, including print advertorials and online media units, in conjunction with the Art Department that are on strategy and grounded in the client’s objectives
5%
Lead weekly status calls, prepare meeting agendas and materials, and issue minutes
5%
Serve as a single point of contact to communicate project status, key issues and decisions with appropriate business units and stakeholders
5%
Work with finance to invoice all non-media expenses, manage program budgets/track program expenses
10%
Develop case studies and share best practices with internal groups
5%
Sourcing vendors to partner with for specific activations
Minimum Qualifications and Job Requirements| All must be met to be considered.
Education:
Bachelor’s Degree
Experience:
3-4 years’ experience
Specific Knowledge, Skills and Abilities:
• Candidate must be highly organized, proactive, detail- and solution-oriented, and must excel at multi-tasking
• Candidate must be a strategic thinker with project management and problem-solving skills
• Must be a clear communicator who is comfortable talking with senior-level clients on a daily basis
• Must have strong interpersonal and leadership skills
• Strong writing skills required