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Digital Sales Planner
CBS
Chicago, IL, United States
Job Details - this job has expired, please see similar jobs below
ABOUT US:
CBS RADIO is one of the largest major-market broadcast media operators in the United States and the undisputed leader in news and sports radio. Producing original audio and video content, live events and exclusive programming broadcast via on-air, online and mobile platforms, CBS RADIO reaches more than 72 million consumers nationwide each week. As a part of CBS Corporation, the division owns and operates 117 radio stations in 26 markets - including the top 10 as ranked by Nielsen Audio - as well as an extensive array of digital assets. CBS RADIO distributes its programming via AM, FM and HD Radio stations, Radio.com and CBS Local Digital Media apps, making engaging with audiences easier than ever before. For more information, please visit www.cbsradio.com.
DESCRIPTION:
ESSENTIAL DUTIES & RESPONSIBILITIES
• Create and package client proposals incorporating digital, streaming, and integrated elements.
• Work in conjunction with sales people to evaluate specific client needs and package digital elements appropriately, for both existing and potential accounts.
• Develop and maintain relationships with clients by providing top quality service.
• Deliver in-market support to sales managers through active involvement on strategic client calls/presentations.
• Analyze market trends to drive case studies and business strategy.
• Remain abreast of current events within the industry including competitive developments.
• Communicate with other departments to assure quality service in placing orders.
• Attend sales meetings and training sessions.
• Perform all other tasks perceived, assigned, and/or required that contribute to the smooth operation of the department and to the achievement of departmental and station goals.
QUALIFICATIONS:
• Minimum 3yrs experience planning and implementing digital media campaigns as well as working with clients and sellers
• Advanced knowledge of Microsoft Office, DFP, Google Analytics, Comscore or Nielsen web metrics, and other web based programs.
• Excellent organizational/ time management skills.
• Requires valid driver’s license, vehicle insurance, and dependable transportation.
• 4 year degree with marketing emphasis preferred.
EEO STATEMENT:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled