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Promotion Coordinator
Entercom
Boston, MA, United States
Job Details - this job has expired, please see similar jobs below
The Promotion Coordinator is the execution specialist for all client and station promotional campaigns. The Promotion Coordinator will assist the other members of the Marketing Department with projects of all sizes.
Entercom Boston (WEEI, WAAF, WKAF, WRKO) is looking for an individual with relevant experience, who is well-versed in the lifestyle of the music & sports loving New Englander, to work with peers in the Sales and Programming Departments, and to deliver great experiences for advertisers and listeners alike.
This person has a demonstrable skill set of organizational thinking, clear and concise problem solving, and outstanding character to execute promotional campaigns. This person must have the ability to take full advantage of all opportunities with the goal of increasing Revenue and Ratings.
He or she will work closely with each station’s senior management team to execute listener promotions and contests that appeal to both our advertisers and listeners. Familiarity with FCC contest rules is preferred as is a minimum of two years’ experience in consumer promotions, media, events or marketing strategies.
Primary Responsibilities:
• Understand, through first-hand experience, the fundamentals and nuances of the successful execution of effective campaigns.
• Manage promotional campaigns from start to finish. Work with Sales, Programming, and Production departments to guarantee flawless execution including contesting, prize fulfillment and tax documentation when applicable.
• Connect with consumers through both traditional and digital assets including promo scheduling, database marketing, social media, text, website, and impactful guerilla marketing techniques.
• Maintain a high level of customer service through phone, email, social media, and in-person interactions.
• Contribute to the supervision and workload of interns
Job Requirements:
• Bachelor’s degree preferred
• Minimum of 1-2 years related experience, Radio promotions preferred.
• Extremely organized, detail-oriented, creative multi-tasker, strong communicator who always meets deadlines.
• Possess a smart, fast, inspiring and fun communication style with peers, clients, and the audience.
• Understanding of what makes an effective promotion and how to leverage the power of a station’s marketing tools to benefit Revenue and Ratings.
• Proficiency with Microsoft Office, (Word, Excel, PowerPoint, Outlook) Twitter, Facebook, Instagram, widgets, WYSIWYG editors, etc.
Entercom Boston is an Equal Opportunity Employer