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Director, SEO
Razorfish
Cleveland, OH, United States
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Description
The future is infinitely wide and begging to be reimagined and SapientRazorfish is looking for people who have the courage to make their dent in what has always been. If you have an optimism that says there is no limit to what we can achieve in a time inviting those with vision to shake things up, then we should talk. Our work is fueled by connected thinking, challenging boundaries, and the power of digital redefining a connected world. Our people thrive because of the belief that it’s both our privilege and responsibility to usher our clients and the world into what is next. We’re seeking those who question the status quo and want to reimagine the way the world works while realizing a smarter way for business to help – all in service of improving the daily lives of people, the world, your career. Next_reimagined.
Job Title:
SEO Director
Job Summary:
The SEO Director is a senior client management position responsible for leading a team of senior/junior account managers, as well as managing strategy, campaign management, analysis and P&L for our largest clients.
Responsibilities:
• Managing client relationships, business needs assessments, search engine marketing efforts and client-level P&L for largest clients
• Managing account management teams of 3 - 5 people, with ultimate accountability for integrated client results across all relevant products and services
• Developing and implementing online search engine marketing strategies to achieve client objectives and supporting account management team
• Developing, executing and monitoring effective online marketing campaigns, specifically using search engines as the delivery vehicle for obtaining targeted leads and acquisitions
• Performing in-depth quantitative analysis of search marketing campaigns and identifying more advanced analysis areas for analysts
• Providing frequent progress reports regarding online marketing efforts and related performance metrics to clients
• Contributing to organizational operations beyond basic job requirements (e.g., methodology development, recruiting, process redesign, tool improvements)
Experience Guidelines:
• 6 - 8 years of related industry experience with proven ability as a self-starter
• 3+ years of online marketing, direct marketing and/or related strategy work including campaign development and performance analysis
• 2+ years demonstrated track record of client relationship development and service, with a strong client-service orientation
• Direct experience in SEO, experience in SEM is a plus
• Strong technical aptitude including some ability to understand basic website technologies
• Sound business acumen, financial analysis skills, strategic skills and common sense
• Demonstrated prowess in analyzing and interpreting complex data using advanced Excel
• Proven ability to manage projects to successful completion, multi-task and work within tight deadlines
• Track record of leadership, coaching and mentoring
• Exceptional creative thinking and problem resolution skills that will contribute value in a dynamic, client-centered environment
• Ability to work well in a team, to shine as an individual and to maintain a sense of humor
Education:
Bachelor’s degree required or equivalent military experience
As part of our dedication to an inclusive and diverse workforce, SapientRazorfish US is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at hiring@sapient.com or you may call us at +1-617-621-0200
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