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Marketing Automation & Operations Specialist
Autodesk
Kraków, , Poland
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Description
About Autodesk
Autodesk makes software for people who make things. If you’ve ever driven a high-performance car, admired a towering skyscraper, used a smartphone, or watched a great film, chances are you’ve experienced what millions of Autodesk customers are doing with our software. Autodesk gives you the power to make anything. For more information and open positions visit autodesk.com/careers. To see our culture in action, please check out #AutodeskLife on Instagram or facebook.com/autodeskcareers. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants without regard to race, gender, disability, veteran status or other protected category.
Autodesk is hiring in Poland! We're looking for an inquisitive Marketing Automation & Operations Specialist with SQL expertise to help support our EMEA Marketing Team.
The success and growth of Autodesk can be attributed not only to its exceptional products, but also to its unique culture, which brings together the best and the brightest in a combined mission of innovation and creativity.
Learn why Autodesk is ranked a top place to work by Fortune, Forbes, Glassdoor, and others: Top 7 Reasons You Should Work at Autodesk
Overall Objective:
Provide data and analysis to our Marketing teams in EMEA to support the development and deployment of marketing campaigns. You will deliver services such as segmentations, data uploads, email and campaign configuration.
Consistent with our team’s commitment to achieving operational excellence, you will serve as an in-house expert on marketing data analytics, automation systems, and best-in-class operational processes.
Responsibilities:
• Collaborate with marketing managers to understand their direct marketing program objectives, assist with definition of data segments, and coordinate / execute campaigns using your analytics expertise.
• Create segmentations and list pulls (Marketo & SQL based) for direct marketing campaigns to prospects and customers. Monitor all campaign list requests to ensure that the appropriate audience segmentations, frequency of communication & other considerations are achieved.
• Execute planned digital marketing campaigns in our Marketing Automation System (Marketo) as scheduled
• Scrub external data lists and follow processes to properly upload contacts into our marketing database.
• Provide simple to complex data and market analysis to various stakeholders within the organization. Recommend the appropriate type of analysis based on the objectives at hand.
• Represent the team’s data requirements in meetings and interactions with various groups.
• Work with internal teams and business partners to maintain integrity, quality and security of marketing data and information systems.
• Ensure that customer data / access policies, as well as Corporation’s privacy policy, are abided by.
• Become expert user of internal data tools and systems.
Qualifications:
• Completed degree in marketing, science or business with a focus on data analytics or equivalent experience.
• Good experiences in Marketing and/or Marketing Operations
• Fluent in Business English, another European language (German, French or Italian) is a strong plus
• SQL & report generation skills
• Expert knowledge of Excel
Key Things That Describe You
• Service minded
• Customer focused
• Attentive to details
• Positive attitude
• Excellent problem solver
• Reliable and timely
• Curious
• Strong communicator
• Knowledge sharer / team worker
Skills:
• Broad Marketing knowledge (digital Marketing end to end process)
• Strong experience with any Marketing Automation system (Marketo would be superb)
• Passioned about data and automation processes
• Experience in presenting analytic content to a non-technical audience. Ability to synthesize large volumes of data and effectively tailor communications based on target audience
• Strong verbal and written communication skills (English) in an international environment.
• Ability to work with individuals at all levels within the corporation. Inquisitive, team collaboration skills and highly adaptable
• Exceptional organizational skills and an ability to track / prioritize multiple tasks with very little manager oversight.
• Ability to continuously provide deliverables on time and accurate. Excellent project management skills.
• A strong plus would be:
◦ experiences with Analytics tools like Google/Adobe analytics
◦ experiences with SFDC