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Sales Director, Digital Advertising
Gannett
Milwaukee, WI, United States
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USA TODAY NETWORK is one of the top 20 digital companies in the country, sharing the list with Google, Facebook, and Amazon. And we have over 100 million unique visitors a month, which is more than Buzzfeed, Yahoo News, and Huffington Post. Because our team consists of over 110 local properties with USA TODAY at the helm, you’ll have the luxury of living in a community you love while making a national impact.
The Milwaukee Journal Sentinel, part of the USA Today Network, is seeking an innovative and experienced Digital Sales Directorwho will be responsible for building and leading a high-performance sales effort dedicated to providing comprehensive media solutions to potential advertisers. The Digital Sales Directormust possess strong leadership and relationship-building skills and play a pivotal role in the development and implementation of advertising strategies, company-wide initiatives, as well as be accountable for enhancing the media company’s brand.
In this role, you will:
• Lead efforts to drive new digital sales (by assessing and facilitating the use of best practices in solutions-based selling), up-sell of existing advertisers, while driving retention, and minimizing product cannibalization.
• Lead performance of key digital metrics, including forecasting to maximize opportunities and determine areas for improvement.
• Develop staff through coaching, participating in client meetings, feedback, training and career path opportunities.
• Network nationally, regionally, and locally to stay abreast of emerging digital trends, rates and product solutions.
• Utilize a comprehensive knowledge of the industry, the competition, and the client to develop and execute value added strategies that generates business and strengthens our position in the marketplace.
Here’s what you need:
• Bachelor’s Degree or Master’s degree.
• Minimum five years related experience including sales management.
• Excellent leading knowledge of all facets of digital advertising and marketing.
• Strategic thinker and disciplined executor comfortable developing and making recommendations to senior management using and analyzing data.
• Demonstrated record of success in a goal-oriented, highly accountable environment.
• Ability to maintain a deep and broad understanding of the market.
• Outstanding relationship skills with the ability to build rapport and trust.
• Strong communication, problem-solving, decision-making, negotiation and influencing skills, both written and oral.
• Excellent presentation skills; advanced proficiency in Word, Excel and PowerPoint are a must.
• Must have strong time management and organizational skills; candidate must be able to work in a fast-paced, high-pressured, evolving environment.
Gannett Co., Inc. (NYSE: GCI) is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We will consider all qualified candidates regardless of race, color, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, education, political affiliation or veteran status.