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Brand Program Manager
Twitter
San Francisco, CA, United States
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Twitter’s Brand Strategy team works with the platform’s most sophisticated advertisers and agencies to build creative marketing activations. In an effort to extend its impact across Twitter’s community of developing advertisers, the Brand Strategy organization is launching a “Campaign Solutions” team – dedicated to providing scale-able creative solutions to a higher volume of Twitter advertising partners.
A Campaign Solutions Brand Program Manager will work cross-functionally within Twitter, and often with third parties, to manage and coordinate high-value programs and activities. These projects often utilize Twitter products in new and creative ways. You are meticulous, analytical and organized and you help make those around you better and more efficient in their day-to-day through the processes that you implement and the programs that you manage.
Success in this role is measured by:
• Delivering positive project outcomes for Twitter and the Campaign Solutions team, meeting the project goals on time and within budget.
• Deriving analytics around the effectiveness of initiatives in driving Twitter’s goals
• Feedback from project stakeholders on quality and usefulness of communications
• Increasing in efficiency over time; doing more with less through best practices and optimizations
Responsibilities:
• Manage projects from start to finish, including setting stakeholder expectations and mitigating project risks
• Produce and maintain core project artifacts including schedules, status reports and surrounding documentation.
• Manage the expectations of all stakeholders through transparent and proactive status reports and other communications
• Serve as the primary contact for third-party vendors, identifying and documenting integration points and dependencies
• Navigate complex problems effectively by managing internal relationships, cross functional teams, and collision management across initiatives that span Twitter.
• Develop a scalable strategy and organizational recommendations for execution of high-value engagements
• Coordinate large cross-functional teams including legal, policy, procurement, analytics, design, comms, engineering and product when necessary.
• Define and document best practices, and contribute to company knowledge sharing effort
Qualifications:
• Excellent understanding of program management best practices
• Experience working cross-functionally on deadline, delivering high-profile projects for clients
• Ability to manage multiple projects concurrently with ease, clearly communicating program goals and milestones
• Track record of successful collaboration across technical, creative, sales, client, and agency teams
• Demonstrable leadership abilities in changing, ambiguous and challenging situations
• Experience in digital advertising, media or marketing at an ad agency, client-side, or at a media company.
• Passion for Twitter, and the evolving digital advertising landscape
• Helpful application experience: Google Docs, Keynote, JIRA, project management software, project scheduling software
We are committed to an inclusive and diverse Twitter. Twitter is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.