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Analyst 2, Marketing Research & Planning
Comcast
Oak Brook, IL, United States
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Job Summary:
Responsible for gathering and analyzing information about a market, product, or service to be offered in a market, and the past, present, and potential customers for the product or service. Researches market conditions specific to area of focus to determine potential sales of product and provides research on behalf of customer. Works with moderate guidance in own area of knowledge.
Core Responsibilities:
• Researches market conditions specific to area of focus to determine potential sales of product and provides research on behalf of customer.
• Gathers data on competitors; analyzes and compares such competitive factors.
• Prepares and submits statistical reports, graphic illustrations of findings, and action plan recommendations to marketing research management.
• Collects, examines, and analyzes statistical data using computer modeling techniques to forecast future marketing trends.
• Maintains updates on marketing research and new developments through contacts with educational institutions, professional organizations, publications, and vendors.
• Understands and practices various statistical concepts, research data, standards, and practices.
• Works directly with cross-functional teams and deparment leadership to create research presentations and summaries.
• Assists Representatives in developing research skills.
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
• Other duties and responsibilities as assigned.
Job Specification:
• Bachelors Degree or Equivalent
• Generally requires 2-5 years related experience
Comcast is an EOE/Veterans/Disabled/LGBT employer