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Marketing Analyst, Creator Platform
Vimeo
New York, NY, United States
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At Vimeo, we are committed to making data-driven decisions that drive our business forward. We are looking for an experienced marketing analyst to support the Creator Platform – which provides the highest quality video tools for filmmakers, businesses, and video lovers around the globe. The right person will have a strong analytics background with equal parts technical and communication skills. They will have previously worked in Marketing Analytics.
What you'll do:
• Collaborate with Marketing managers to plan, track and report on performance of paid media and CRM campaigns
• Develop a deep understanding of Vimeo's creators both on vimeo.com, Vimeo apps, and offsite (e.g. Facebook and Twitter)
• Identify patterns and trends in user behavior and inform opportunities to drive conversion and ROI
• Design and build automated dashboards to drive awareness and familiarity of key metrics
• Communicate findings and recommendations across all levels of the organization
What we're expecting:
• Bachelor’s degree (preferably in Business, Economics or Computer Science) and 2+ years of experience in a data analytics role (preferably in a SaaS business)
• Extensive SQL experience working with large datasets
• Proficient in Excel (pivot tables, keyboard shortcuts, etc.)
• Experience with Marketing Attribution and Channel Analysis
• Consistent track record in using quantitative analysis to drive product and/or business decisions
• Experience with Google Analytics, Adobe Analytics, or similar web analytics tools
• You truly believe that "getting it right" is just as important as "getting it done"
About us:
Vimeo empowers creators with the best tools to manage, share, and sell videos, while providing a leading consumer entertainment destination for innovative programming. We’re home to the world’s most imaginative videos and the hundreds of millions of viewers who love them.
Vimeo is rapidly growing our three core lines of business: the Creator Platform, which empowers millions of creators with the tools they need to host, share and sell videos in the highest quality possible; VHX, our white-label OTT service that allows businesses to create custom video experiences across all major platforms and connected devices; and Entertainment, our consumer-facing video marketplace that reaches viewers in over 150 countries who can watch content anytime, on nearly every Internet-connected device.
We’re a team of over 200 creative, passionate individuals headquartered in New York City, and we’re looking for smart and talented people of all backgrounds to join our team and build the next generation of great video products for creators and audiences.
Founded in 2004 and based in New York City, Vimeo, LLC is an operating business of IAC (NASDAQ: IACI).