This job has expired, please see additional jobs below
Manager, Brand PR
Netflix
Beverly Hills, CA, United States
Job Details - this job has expired, please see similar jobs below
The Opportunity
It’s not often there’s an opportunity to help define global brand PR strategy for a fast growing and highly admired company. Fueled by consumer delight in being able to instantly watch unlimited movies and TV shows, Netflix subscriber growth has been enormous in recent years with the company now offering its service to more than 93 million members across almost every country in the world. The Communications function is viewed by Netflix senior management as strategically critical to building on the company’s already impressive success in a fast-changing, highly competitive global media landscape. Our upside potential has never been greater, and there’s never been a more promising time to join Netflix.
The Role
The Manager – Global Brand PR - will be a member of a small, seasoned group of professionals helping create and deploy global brand stories for Netflix. The manager will create campaigns built to leverage multiple earned media channels, including broadcast, print, and online. He/She will play a critical role in managing our agencies to develop the campaigns. The manager will also work closely with regional managers to take input, distill feedback and manager project rollouts in a manner that supports the regional teams building great collaboration along the way. The role is located in Los Angeles and will report to the Director, Global Brand PR.
In addition, the Manager must:
• Have a keen understanding of the global press and influencer industry in order to build relevant global campaigns
• Be fluent in social media and marketing in order to partner effectively with these groups on campaigns
• Have played a leading role in managing big, long-term campaigns for major lifestyle brands
• Have experience promoting or launching TV shows, films or consumer products
• Have experience managing agencies or deep experience within agencies working across multiple pieces of business and managing a team
• Have a high global IQ, either living, working or traveling extensively outside of the US
• Have experience in industries including lifestyle, entertainment and consumer technology
• Be capable as serving as a company spokesperson among lifestyle press
• Really love entertainment... being a TV, and movie or Netflix junkie is even better
• Be confident and creative in their writing, capable of crafting everything from executive messaging to consumer facing newsletters
• Have experience working on global brand, on global teams or managing global campaigns
• Loves brands, appreciate a good brief and understand what to do with a genuine insight
Qualifications:
The successful candidate will likely possess 6 - 10 years of in-house, agency and/or client settings. Experience working at or with an agency is a must. Of particular interest are candidates who are used to working in a fast-paced environment that requires agility, selflessness and intense focus. Working in a market outside of North America is a major plus, bringing a global POV to your work is necessary.
To succeed at Netflix, the candidate must also possess the following characteristics:
Creative:
Demonstrated ability to think innovatively—connecting the dots when others cannot. Able to make the leap from information to insight to strategy. Able to identify, nurture and help refine compelling creative ideas and concepts into earned media strategies.
Succinct Communicator:
Great writer and talker. Can organize, summarize, clarify and communicate ideas simply, succinctly and accurately. Has a quick intelligence, is fast on the feet and quickly responds to issues and questions. Doesn’t need to “check with the agency” on every issue or for every answer. Says it like it is; not wrapped in political niceties.
Pragmatic, Organized and Detailed:
Has a big capacity to both think and ‘do’. Proactive and flourishes in a ‘hands on’ role, adding value at different levels. Is strong on detail and highly organized.
A smart minimalist:
Keeps things simple. Knows that global communications can be made complex---and will resist and prevent that. Does not need or desire big budgets for big results. Believes 1 great person on a team is more valuable than 3 to 5 OK people---and wants to be that great person.
Has a Point of View:
An independent thinker willing and able to express and support a point of view.
Pace:
Moves at a nice clip and enjoys having multiple projects going at once. Can change course, be scrappy and get things done on short timeframes.
Languages:
Ability to speak/write English. Any additional languages a plus.
Travel:
Able to travel around the world as projects require.
An Adult:
Is a mature, fully-formed adult with a happy, well balanced life. Is motivated by what is best for Netflix.