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Copywriter
Razorfish
Cleveland, OH, United States
Job Details - this job has expired, please see similar jobs below
About Razorfish:
The Copywriter works to generate and execute concepts for interactive media.
Job Description:
The Copywriter works closely with the Art Director and/or Senior Copywriter and members of the Studio or project team at all levels to generate and execute concepts for interactive media. This includes web sites, online advertising campaigns, e-mail marketing, viral and other online marketing initiatives. The copywriter is expected to actively contribute to the development of original solutions and create polished, final deliverables whether working solo or under the guidance of a more senior creative. A solid familiarity with trends in online marketing, advertising and the interactive digital space is required.
Responsibilities:
• Collaborating with creative team members to determine the conceptual and copy direction of branding and advertising initiatives
• Working with senior creative or project leads to ensure copy tone and style are consistent with visual tone and style
• Interacting with project teams to understand business objectives and audience demographics
• Working from Creative Briefs and under the direction of senior creatives, working to translate concepts into effective copy concepts or text
• Demonstrating the Studio’s high quality standards across all deliverables
Qualifications:
• A degree or diploma in English, journalism, communications or a related field; 2 + years in an advertising or marketing agency (traditional or interactive) preferred
• A keen enthusiasm for and basic understanding of Web trends and technologies
• A solid understanding of marketing and advertising principles
• Exceptional writing skills and attention to detail
• Ability to actively contribute to strategic brainstorming, campaign development, creative brief development and creative execution
• Ability to work on multiple projects simultaneously and effectively juggle different writing demands
• Understanding of graphic design and a keen appreciation of the interplay between textual and visual elements
This is a full-time opportunity.
Brand
Motivated and inspired by what's next, Razorfish helps its clients navigate the unknown, drive change and transform business. One of the pioneers of marketing in the digital age, Razorfish has a unique blend of technology, creativity and media at its core. Our world class capabilities in strategic consulting, experience design, brand building, technology platforms, data services, retail/commerce and media services enable transformational work for clients including McDonald’s, Mercedes-Benz USA, Microsoft, Nike, Unilever and Uniqlo. Razorfish’s team of 3000+ experts spans 20 regions, including Australia, Canada, China, France, Germany, Hong Kong, India, Italy, Japan, Singapore, the United Kingdom and the United States. Razorfish is part of Publicis Groupe. For more information, like us on Facebook or follow us on Twitter, Weibo and Instagram. Razorfish. Here for tomorrow.™