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Digital Sales Planner
CBS
Los Angeles, CA, United States
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ABOUT US:
CBS RADIO is one of the largest major-market broadcast media operators in the United States and the undisputed leader in news and sports radio. Producing original audio and video content, live events and exclusive programming broadcast via on-air, online and mobile platforms, CBS RADIO reaches more than 72 million consumers nationwide each week. As a part of CBS Corporation, the division owns and operates 117 radio stations in 26 markets - including the top 10 as ranked by Nielsen Audio - as well as an extensive array of digital assets. CBS RADIO distributes its programming via AM, FM and HD Radio stations, Radio.com and CBS Local Digital Media apps, making engaging with audiences easier than ever before. For more information, please visit www.cbsradio.com.
DESCRIPTION:
Oversee the development and layout of Digital Sales Media Packages and Mock-Ups and executing Digital Sales campaigns for the LA cluster
Oversee all logistics of scheduling, resource management, flow and placement of digital campaigns/ads and Manage Digital Sales calendar
Assist in updating inventory sheets/rate cards for Digital Sales
Coordinating online contests and sweepstakes with the Promotions, Marketing and Programming departments
Compile impression reports at the end of each campaign and provide to AEs and Managers
Work with web team to conceive, design and launch new digital sales opportunities
Manage Digital Sales calendar when it relates to "website takeovers" for the cluster
Manage CBS radio newsletters, event listings, auto network, and local commerce
Assist with proposal and presentation development for sales pitches
QUALIFICATIONS:
Requires exceptional communication skills, proficient in excel, PowerPoint and Photoshop. Must be able to multi-task, meet deadlines, and thrive in a fast-paced, deadline oriented environment. Requires excellent interpersonal skills and the ability to work closely with sales people and different departments in a collaborative manner with an upbeat, positive attitude. High school graduate; college preferred.
PHYSICAL REQUIREMENTS: While performing the duties of this job, the employee is frequently required to stand; walk; sit; use hands and/or fingers to handle, or feel objects, tools or controls; reach with hands and arms; and talk. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
NOTE: The statements herein are intended to describe the general nature and level of work performed by the employee, but are not a complete list of responsibilities, duties, and skills required. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
EEO STATEMENT:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled