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Assistant Social Media Manager
Blizzard Entertainment
Irvine, CA, United States
Job Details - this job has expired, please see similar jobs below
Social media has a large role within Blizzard Entertainment’s integrated marketing strategies. We are looking for an experienced contributor passionate about social media, innovative brand communication, the gaming industry, and player communities. This role will help develop our brands online, grow our social channels, increase content reach and engagement and leverage user generated content. The ideal candidate is driven and self-motivated, a student of brand marketing and communications, with experience in community development efforts and social media marketing in the entertainment industry. Please note that this position will be required to work weekends.
Responsibilities
• Contribute to the design and execution of all North America community development programs for their franchise
• Build & maintain content calendars
• Create copy & publish updates on social channels
• Act as public-facing representative of Blizzard and communicate on behalf of the brand across multiple channels
• Optimize social media efforts to maximize post and campaign success
• Provide on-going engagement and listening support to ensure rapid response to emerging trends and opportunities
• Actively contribute to social media risk and crisis management
• Support team knowledge and innovation within social media
• Represent the voice of our players in internal conversations
• Provide live social media support of events after hours and on weekends
• Act as liaison between game development team and player community
Requirements
• Bachelor’s degree in communications, marketing, or related field or equivalent work experience
• Minimum one year’s experience in managing social media channels and content for a major gaming, entertainment, or technology outlet
• Minimum one year’s experience with channel management, publishing calendars, reporting & analytics
Pluses
• Social media certifications (such as YouTube Certified)
• A passionate gamer possessing ample experience with Blizzard games
• Existing strong personal network within Blizzard’s communities
• Passion for Blizzard esports, particularly Heroes of the Storm
Required Application Materials
• Resume
• Cover Letter which should include:
◦ Why you are interested in working at Blizzard
◦ What games you are currently playing
• Example of a publicly available social media campaign you managed
**Only submittals with Cover Letters will be considered.