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Research Manager
Atlantic Media
Washington, DC, United States
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About Atlantic Media Strategies
Atlantic Media Strategies is the full-service digital consultancy of Atlantic Media. We launch media brands, create and execute content strategies, redesign websites and advise clients on how to thrive in a constantly evolving digital landscape. We put the savvy of a world-renowned media company to work for our clients.
As a hard-charging team of strategists, editors, writers, designers, developers, researchers, and marketers, we help clients build powerful communities and create smart, substantive content, applying the cutting-edge practices of Atlantic Media’s own brands. Our clients include Fortune 500 companies, public policy institutions, fast-growing start-ups and other media brands. We work together to create meaningful journalism and engage influential audiences.
Our expert research team is growing. We are looking for curious and innovative researchers to support our clients and business development efforts. Through research, you will help clients to to identify insights that advance their business and digital strategy goals.
You will be a member of the AMS research team and collaborate with other teams across Atlantic Media Strategies to create truly compelling digital experiences.
Details about this role are below, but please note that this is not an exhaustive list of responsibilities. Over time, this role may change and grow depending on the needs of the organization.
Key Responsibilities:
• Design and manage qualitative and quantitative research, including online and in-person focus groups, audience segmentation, and development of audience personas/typologies.
• Manage client and business development relationships related to research.
• Familiarity with leading research methodologies, including social media measurement, and leading research vendors.
• Synthesize and analyze qualitative and quantitative data and communicate findings to non-research audiences.
• Serve as internal resource, advising colleagues at Atlantic Media Strategies and The Atlantic on research design, research insights opinion, and evaluation.
• Support development of research frameworks and tools for both Atlantic Media Strategies clients and The Atlantic.
• Collaborate with and support internal teams (Editorial, Product, Strategy, Marketing, Business Development).
• Manage research budgets and negotiate with research suppliers.
• Ability to travel up to 15% of time.
Qualifications:
• 4-6 years’ experience (minimum) in public opinion research, preferably with a major marketing organization, media company, or research supplier.
• MBA or relevant Master’s degree preferred.
• Expertise conducting primary qualitative and quantitative research among diverse audiences, including the general public, client lists, and B2B audiences.
• Strong technical skills and attention to detail with an ability to communicate about research in a wide-ranging of environments.