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Digital Analyst
CBS
New York, NY, United States
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ABOUT US:
CBS Interactive is a premier online content network for information and online operations of CBS Corporation as well as some of the top native digital brands in the industry. Our websites dive deep into the things that people care about: business, entertainment, games, news, sports and technology. With more than 290 million unique visitors each month, CBS Interactive is a global top 10 web property and one of the largest premium content networks.
DESCRIPTION:
The Digital Revenue Specialist will be responsible for supporting the sales team in executing, monitoring, and optimizing the digital advertising campaigns of CBS Interactive media clients. This individual will work with a designated team to ensure flawless campaign execution as well as provide optimal client service support for assigned Advertisers and Agencies. The Digital Revenue Specialist will serve as the primary point of contact for client inquiries and requests pertaining to their advertising programs post campaign launch. This includes: tracking impression delivery, reporting, assisting with optimization, and reconciling delivery discrepancies. Additionally, the Digital Revenue Specialist will work closely with clients to maximize effectiveness of their advertising campaigns.
RESPONSIBILITIES:
Provide clients/sales with any necessary campaign reporting
Effectively work with functional groups such as Sales, Yield, Campaign Managers to optimize campaigns to meet performance objectives
Proactively monitor campaign performance and delivery goals, escalate delivery issues as necessary
Generate reports to troubleshoot /resolve third party reporting discrepancies or campaign/creative issues
Compile weekly reports for sales summarizing any potential revenue-at-risk.
Execute Insertion Order revisions in Operative One order management system, including budget revisions, incremental spend, reallocations and cancellations
Create "wrap decks" to summarize campaign performance after completion.
Processes and submits invoice adjustments to Accounting and ensure campaigns are invoiced in a timely and accurate manner
Works with Finance team and Agencies to resolve billing discrepancies and ensure timely payment of invoices
QUALIFICATIONS:
BA/BS degree (or equivalent training and experience)
2-4 years media/ digital industry experience
Outstanding organizational skills, attention to detail and the ability to multiple tasks in a fast-paced environment
Excellent data analysis and problem-solving skills
Strong Excel skills required; pivot tables preferred
Knowledge of Double Click and/or other ad server preferred
Must successfully pass a background check
In addition, CBS will be guided by applicable federal, state and local laws when considering for employment qualified applicants with criminal histories.
EEO STATEMENT:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled