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Associate Director, Business Development
Atlantic Media
Washington, DC, United States
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Celebrating over 150 years in print, The Atlantic’s time-tested mission is to cover the conversations of the day with original insight and fresh perspective and to push the edge of inquiry toward tomorrow’s concerns. Drawing from a rich tradition of publishing exceptional literary works, The Atlantic provides leading edge analysis of trendsetting contemporary issues, covering politics and foreign policy, business and the economy, culture and the arts and science and technology.
Sparking intellectual debate, encouraging lively discussion and bringing this deep editorial dialogue to life, AtlanticLIVE produces more than 125 events a year across the country and around the world. These include large-scale national and now international events like the Washington Ideas Forum and CItyLab, in London this year. We also produce single topic forums on everything from health to education, as well as "on the record" roundtable dinners on some of the most pressing and interesting issues of our time. In 2015, AtlanticLIVE was honored in five categories of the Folio: FAME Awards—the most of any publisher—with wins for Best Conference, Best Custom Event and Media Event Dream Team.
We are currently seeking an Associate Director, Business Development who is a charismatic, strategic thinker with a passion for selling conference sponsorships. The ideal candidate will be a seasoned media sales professional with some events/conferences sponsorship sales experience, who will bring their valuable experience to our team.
Responsibilities Include:
• Manage all aspects of selling, relationship development and brand awareness for a defined territory of AtlanticLIVE business in order to grow event revenue from the territory
• Manage client relationships, expectations and delivery of ROI, in partnership with events team execution leads, throughout the event development process
• Determine and implement sales strategy by having thorough knowledge of the market, categories, advertising business and trends with an emphasis on the conference landscape
• Contribute to sales campaign strategy, implementation and ongoing business strategy development through deep knowledge and understanding of the market, categories, event business and trends
• Cultivate strong relationships through a consultative process involving on-site meetings and presentations to decision makers at all levels
• Work closely with marketing team to develop customized, solutions-oriented marketing programs that accurately represent the AtlanticLIVE brand while delivering on client business objectives
• Partner with Atlantic print and digital advertising sales teams to build integrated packages and opportunities and to ensure events opportunities are being leveraged in all outgoing proposals
• Represent The Atlantic brand within the client and advertising community in a positive, substantive and enthusiastic manner
Qualifications of the ideal candidate
• Sales and client management experience, with a strength in building lasting relationships and delivering financial results
• Track record of closing sales and meeting goals
• Existing relationships in key markets and deep knowledge of competitive set a plus
• Highly motivated self-starter with an entrepreneurial spirit; ability to take ownership and work independently to meet aggressive performance goals
• Print and digital media sales background recommended, though not necessary
• Excellent and persuasive communication skills and consultative selling strength, including an ability to create and deliver convincing arguments verbally and in writing
• Interest in national affairs, politics, business and the arts with knowledge of leading figures and organizations in each category
• True service ethic, spirit of generosity and gracious sense of humor
• Outstanding organizational skills and meticulous attention to detail
• Working knowledge of SalesForce preferred
• Willingness to travel regularly
Across Atlantic Media, generally, the firm looks for two “pillar gifts” in its candidates. In all of us, these are more aspirational than actual, but they are central in our intentions.
1. Force of Intellect - Atlantic Media seeks a discipline and rigor of thought as manifested, often, in exceptional academic performance and, later, success in a professional environment.
2. Spirit of Generosity - Equally, Atlantic Media seeks what we term a spirit of generosity – a natural disposition towards service and selfless conduct.
Atlantic Media is an EOE of Minorities/Women/Vets/Disability.