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Junior Analyst, Search
Horizon Media
New York, NY, United States
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We are currently seeking highly motivated search engine marketing (SEM) Junior Analyst to provide world-class service to our clients. In this role, you would be able to leverage your internet and marketing skills to develop, execute, and optimize search campaigns. Key tasks will include Search campaign generation / implementation, keyword research, development & analysis, identifying and capitalizing on search marketing trends and messaging key trends and insights to internal account teams and external client contacts.
Main Responsibilities:
• Create, implement, track, analyze and optimize Paid Search campaigns in Google AdWords, Yahoo! Search Marketing, Bing, and other search engines.
• Actively test and analyze key words, copy and landing pages to increase ROI and drive incremental volume.
• Prepare weekly reports for clients, including communicating key metrics, goal attainment
• Provide detailed analysis of key metrics and program tracking techniques in order to increase overall search performance efficiency.
• Provide consistent and effective support to Senior Managers on forecasting and new business opportunities
Requirements:
We are looking for an enthusiastic, detail-oriented, hardworking professional with excellent communication and analytical skills to perform search engine marketing activities. We seek individuals with a Bachelor’s degree, a minimum of one year’s online advertising experience, and an aptitude for working in Search Engine Marketing. Candidate should also possess the proven ability to understand customer needs, generate creative solutions, and build ongoing relationships.
0-1 years directly related Search Engine Marketing (Google, Yahoo!, Bing etc.)
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