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Product Marketing Field Director
Salesforce
New York, NY, United States
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Marketing
Job Details
Datorama, A Salesforce Company
Product Marketing Field Director - US
Datorama is the leading marketing intelligence platform, enabling marketers to centralize all of their data into one single source of truth, to optimize performance, speed-to-insight, and impact on growth. As the company is experiencing rapid growth, there is an opportunity for an experienced Product Marketing Field Director to join the team in a hands-on role.
In this role, you will be the Datorama Product Marketing expert supporting all marketing, sales, and product GTM programs at the local, regional, and account levels within the US. You will represent Datorama in the field for high visibility, high value opportunities. These include a fast-paced schedule of key prospect and customer meetings, speaking, presentations and marketing support at major industry events, webinar presentations, and local enablement of sales and related teams to ensure adoption of all current Datorama messaging, positioning, assets, and programs.
These responsibilities will require that you are a resident expert on: The Datorama story, customer stories, thought leadership positions, unique differentiations, technical and business value propositions, and the platform and road map.
This position will require frequent travel and schedule flexibility to support the US market. Reporting to the Sr. Director of Product Marketing, you will join a fast-paced product marketing team that operates with consistency, creativity, attention to detail, an eye for quality, and a commitment to translating technical capabilities into customer benefits and solutions that are easy to for marketers to understand and value.
Responsibilities:
• Datorama’s Product Marketing expert and point of contact in the field for prospect/customer meetings, speaking at major industry events, local enablement, and special projects
• Expert on Datorama’s story, customer stories, thought leadership, differentiation, value proposition, platform and road map
• Creator of localized//personalized core content to support a fast-paced schedule of client/prospect meetings, speaking, and enablement sessions
• Creator of new sales, thought leadership, and enablement content in response to field-level needs, in concert with Datorama Product Marketing leadership
• Competitive/rejection handling and competitive response leader at the local level
• Lead informer of all Datorama marketing news to the field
• Be a great communicator with your peers within the Datorama and Salesforce teams to proactively drive alignment and coordination
Core Requirements:
• Targeting 7+ years of product marketing experience, preferably in a similar field-based role
• Experience in the marketing technology (martech), online advertising technology (adtech), or related space
• Must be able to travel frequently across the US market (and enjoy it)
• Comfortable speaker in front of large marketing audiences
• Confident and relatable expert in front of executive-level marketers
• Move easily between solution-based and technical messaging for different audiences
• Takes ownership of opportunities with an organized and communicative approach
• Able to manage and prioritize multiple simultaneous projects
• Self-starter that can continually raises the bar of quality, while delivering on time
• Great storytelling with skills in writing, presentation, training, design, analysis
• Loves a fast-moving space and pace with a team that works hard and has fun
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